UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, DC 20549

 

FORM 10-K

 

☒    ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the fiscal year ended December 31, 2014

 

Or

 

☐     TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from _________ to _____________

 

Commission file number: 000-18606

 

CHINA XINGBANG INDUSTRY GROUP, INC.

(Exact name of registrant as specified in its charter)

 

Nevada   99-0366034
(State or other jurisdiction of
incorporation or organization)
  (IRS Employer
Identification No.)

 

No. 1108 Sai Wei Avenue,

Hi-Tech Development Zone,

Xinyu City,

Jiangxi Province, P.R.C.

(Address of Principal Executive Offices, Including Zip Code)

 

Registrant¡¯s telephone number:  (011) 86 7907123318

 

Securities registered pursuant to Section 12(b) of the Act: None

 

Securities registered pursuant to Section 12(g) of the Act:

 

Title of each class: Common Stock, $0.001 Par Value Per Share

 

Indicate by check mark if the registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ☐  No ☒

 

Indicate by check mark if the registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Exchange Act. Yes ☐  No ☒

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such report(s)), and (2) has been subject to such filing requirements for the past 90 days. Yes ☒  No ☐

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (¡ì 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes ☒  No ☐

 

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be contained, to the best of Registrant¡¯s knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K. Yes ☐  No ☒

 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See definitions of ¡°large accelerated filer,¡± ¡°accelerated filer,¡± and ¡°smaller reporting company¡± in Rule 12b-2 of the Exchange Act.

 

Large accelerated filer ☐   Accelerated filer ☐
Non-accelerated filer ☐   Smaller reporting company ☒
(Do not check if a smaller reporting company)

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ☐  No ☒

 

As of the last business day of the registrant¡¯s most recently completed second fiscal quarter, there was no active public trading market for our shares of common stock on OTC QB.  Since our revenue is less than $50 million during the fiscal year ended 2014, we are a smaller reporting company.

  

There were a total of 81,244,000 shares of the registrant¡¯s common stock outstanding as of March 27, 2015.

 

DOCUMENTS INCORPORATED BY REFERENCE

 

None. 

 

 

 

 
 

 

TABLE OF CONTENTS

TO ANNUAL REPORT ON FORM 10-K

FOR FISCAL YEAR ENDED DECEMBER 31, 2014

 

    PAGE
     
PART I    
Item 1. Business 1
Item 1A. Risk Factors 10
Item 1B. Unresolved Staff Comments 28
Item 2. Properties 28
Item 3. Legal Proceedings 29
Item 4. Mine Safety Disclosures 29
     
PART II    
Item 5. Market for the Registrant¡¯s Common Equity, Related Stockholder Matters and Issuer Purchases of Equity Securities 29
Item 6. Selected Financial Data 30
Item 7. Management¡¯s Discussion and Analysis of Financial Condition and Results of Operations 30
Item 7A. Quantitative and Qualitative Disclosures about Market Risk 43
Item 8. Financial Statements and Supplementary Data 43
Item 9. Changes in and Disagreements with Accountants on Accounting and Financial Disclosure 43
Item 9A. Controls and Procedures 43
Item 9B. Other Information 45
     
PART III    
Item 10. Directors, Executive Officers and Corporate Governance 45
Item 11. Executive Compensation 48
Item 12. Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 49
Item 13. Certain Relationships and Related Transactions, and Director Independence 50
Item 14. Principal Accountant Fees and Services 54
     
PART IV    
Item 15. Exhibits and Financial Statement Schedules 54
     
SIGNATURES 57
EXHIBIT INDEX  
FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA F-1

 

 
 

 

FORWARD-LOOKING STATEMENTS

 

This report includes ¡°forward-looking statements.¡± The words ¡°may,¡± ¡°will,¡± ¡°anticipate,¡± ¡°estimate,¡± ¡°expect,¡± ¡°intend,¡± ¡°plan,¡± ¡°aim,¡± ¡°seek¡± and similar expressions as they relate to us or our management are intended to identify these forward-looking statements. All statements by us regarding our expected financial position, revenues, cash flows and other operating results, business strategy, legal proceedings and similar matters are forward-looking statements. Our expectations expressed or implied in these forward-looking statements may not turn out to be correct. Our results could be materially different from our expectations because of various risks, including the risks discussed in this report under ¡°Part I ¡ª Item 1A ¡ª Risk Factors.¡± Any forward-looking statement speaks only as of the date as of which such statement is made, and, except as required by law, we undertake no obligation to update any forward-looking statement to reflect events or circumstances, including unanticipated events, after the date as of which such statement was made.

 

Use of Certain Defined Terms

 

In this Annual Report on Form 10-K, unless the context requires or is otherwise specified, references to the ¡°Company,¡± ¡°we,¡± ¡°us,¡± ¡°our¡± and similar expressions include the following entities (as defined herein):

 

(i) China Xingbang Industry Group Inc., a Nevada corporation (¡° Xingbang NV ¡±);

 

(ii) Xing Bang Industry Group Limited, a British Virgin Islands company and a wholly-owned subsidiary of the Registrant (¡° Xingbang BVI ¡±);

 

(iii) China Group Purchase Alliance Limited, a Hong Kong company and a wholly-owned subsidiary of Xingbang BVI (¡° Xingbang HK ¡±);

 

(iv) Guangzhou Xingbang Information Consulting Co., Ltd., a wholly foreign-owned enterprise, or the ¡° WFOE ¡±, formed in the People¡¯s Republic of China (¡° PRC ¡±) and a wholly-owned subsidiary of Xingbang HK;

 

(v) Guangdong Xingbang Industry Information & Media Co. Ltd., our principal operating subsidiary, which is a Chinese variable interest entity that the WFOE controls through certain contractual arrangements (¡° Guangdong Xingbang ¡±); and

 

(vi) Xinyu Xingbang Information Industry Co., Ltd., an entity incorporated in the PRC in which the WFOE and Guangdong Xingbang each own a 50% equity interest (¡°  Xinyu Xingbang ¡±).

 

 
 

 

PART I

 

ITEM 1. BUSINESS

 

General

 

We are a Nevada holding company which, through our wholly owned subsidiaries Xingbang BVI and Xingbang HK, owns the WFOE, which controls Guangdong Xingbang, a variable interest entity, through a series of VIE contractual arrangements. Guangdong Xingbang and the WFOE each invested $787,030 (RMB 5,000,000) in Xinyu Xingbang and each owns 50% of the equity interest of Xinyu Xingbang. Guangdong Xingbang, which was founded in January 2005, and Xinyu Xingbang, which was founded in June 2012, are our only operating entities.

 

Based in the city of Xinyu Jiangxi Province, China (the  ¡°PRC¡± ), Xinyu Xingbang is a company principally engaged in the operation of a business to business to customer (¡° B2B2C¡±) e-commerce platform in the PRC for manufacturers, distributors and other businesses in the lighting, ceramics and other home furnishings industry in the PRC.

 

We generated revenue of $37,518 and $19,853 for our fiscal year ended 2014 and 2013 respectively representing an increase of 89%. During 2014, we had one revenue stream, which is an e-commerce related service. Our revenue from providing e-commerce related services was $37,518 and $0 in 2014 and 2013, representing an increase of 100% as we started generating revenue from our e-commerce business. Advertising and consulting revenue were discontinued in 2013 as a result of the change of our business model to focus on revamping our e-commerce business.

 

1
 

 

Recent Developments

 

Xinyu Xingbang had an agency agreement with Xinyu Zhongxing Decoration Technicians Network Company Limited, (¡°Zhongxing Decoration¡±), an entity owned by Mr. Yao and his spouse, pursuant to which Zhongxing Decoration agreed to identify appropriate candidates to serve as technical service stations for Xinyu Xingbang. Xinyu Xiangbang was obligated to pay Zhongxing Decoration an annual commission to Zhongxing Decoration. Starting from January 2015, in order to have a closer cooperation with technical service stations, Xinyu Xingbang, Zhongxing Decoration and technical service stations entered into a third party agreement pursuant to which Zhongxing Decoration no longer acted as the middle person, allowing Xinyu Xingbang to directly sign cooperation agreements with technical service stations.

 

Business Strategy

 

We made a significant shift of our business model in 2010, from being a print media based advertising operator and consulting services provider to an operator of a B2B2C e-commerce platform in the home furnishing industry.  We intend to:

 

¡ñ Operate a B2B2C e-commerce platform, called ju51 Online Shopping Mall (¡°ju51 Online Mall¡± or ¡°ju51 Mall¡±), to be the significant revenue contributor of our whole business;
   
¡ñ

Provide searching, directory and other services through "Qiuying¡±, an online application and information portal, to help home furnishing companies in setting up a franchise service platform on Ju51 Mall; and

   
¡ñ Phase in other home furnishing sectors, including bathroom supplies, hardware, home textiles, closets, tiles and floor, doors and windows, furniture, home appliances, interior painting and home d¨¦cor by having dedicated newspaper and dedicated market places in the ju51 Online Mall. In addition, we plan to develop distinct newspaper for each of these sectors, as well as have a distinct ¡°market place¡± or ¡°channel¡± for each such sector in the ju51 Mall.

 

We expect to receive franchise fees from businesses in the home furnishing industry when they open product flagship stores in the Ju51 Mall and commissions from manufacturers for their sales through the flagship stores on Ju51 Mall.  We also expect to receive service charges from service flagship stores when they list their company information on the Ju51 Mall and allow customers to reach out to each of them directly. We also plan to generate revenue from Media Integrated Advertising Communication Package, which include corporate press release writing, integrated, industry or local portal press release, classification website news release, Ju51 website ¡°Recommendation¡± column display and IT industry channel first screen banner. The package also includes advertising services to businesses in the home furnishing industry through various media including Internet, TV, newspaper, periodicals, outdoor media and etc.  

 

2
 

 

Corporate Structure and Related Agreements

 

Our organizational structure is summarized below:

 

 

Pursuant to the VIE Agreements, the WFOE effectively assumed management of the business activities of Guangdong Xingbang and has the right to appoint all executives and senior management and the members of the board of directors of Guangdong Xingbang.  The VIE Agreements are comprised of a series of agreements, including an Exclusive Consulting Services Agreement, Operating Agreement, Voting Rights Proxy Agreement, Equity Pledge Agreement and Option Agreement, through which the WFOE has the right to advise, consult, manage and operate Guangdong Xingbang for an annual consulting service fee in the amount of 100% of Guangdong Xingbang¡¯s annual net income. Mr. Xiaohong Yao (¡°Mr. Yao¡±) and his spouse, Ms. Dongmei Zhong (¡°Ms. Zhong¡±), who are the only stockholders of Guangdong Xingbang (the ¡° Guangdong Xingbang Stockholders  ¡±), have pledged their right, title and equity interests in Guangdong Xingbang as security for the WFOE to collect consulting services fees through Equity Pledge Agreement.  In order to further reinforce the WFOE¡¯s rights to control and operate Guangdong Xingbang, the Guangdong Xingbang Stockholders have granted the WFOE an exclusive right and option to acquire all of their equity interests in Guangdong Xingbang through an Option Agreement.

 

¡ñ Equity Interest Pledge Agreement. As of May 13, 2011, the WFOE and the Guangdong Xingbang Stockholders entered into Equity Interest Pledge Agreements, pursuant to which each stockholder pledges all of his shares of Guangdong Xingbang to the WFOE in order to guarantee cash-flow payments under the Consulting Services Agreement. The Equity Pledge Agreement further entitles the WFOE to collect dividends from Guangdong Xingbang during the term of the pledge. The Equity Pledge Agreement is effective for the maximum period of time permitted by Chinese law, which is currently 20 years. In the event Guangdong Xingbang fails to cure a material breach, the WFOE may, among other remedies available, terminate this agreement.

 

3
 

 

¡ñ Consulting Service Agreement. As of May 13, 2011, Guangdong Xingbang and the WFOE entered into a Consulting Services Agreement which provides that the WFOE will be the exclusive provider of consulting and management services to Guangdong Xingbang and Guangdong Xingbang will pay all of its net income to the WFOE quarterly for such services.  Any such payment from the WFOE to the Company needs to comply with applicable Chinese laws affecting payments from Chinese companies to non-Chinese companies.  See ¡°Risk Factors ¨C Risks Associated With Doing Business in China.¡±  The Consulting Services Agreement is effective until it is terminated by either party in the event the other party becomes bankrupt or insolvent, if the WFOE ceases operations, or if circumstances arise which materially and adversely affect the performance or the objectives of the agreement. The WFOE may also terminate such agreement with or without cause.

 

¡ñ Option Agreement. Pursuant to the Option Agreement among the WFOE, Guangdong Xingbang and each Guangdong Xingbang Stockholder, the Guangdong Xingbang Stockholders have granted the WFOE an exclusive right and option to acquire all of their equity interests in Guangdong Xingbang upon an event of default. The Operating Agreement is effective for the maximum period of time permitted by Chinese law (currently 20 years).
   
¡ñ Voting Right Proxy Agreement. Pursuant to the Voting Right Proxy Agreement among the WFOE, Guangdong Xingbang and the Guangdong Xingbang Stockholders, the Guangdong Xingbang Stockholders have granted the WFOE a voting and proxy right to vote their equity interest in Guangdong Xingbang.  The Voting Right Proxy Agreement is effective until terminated by mutual agreement or by the WFOE with 30 days prior written notice.

 

Although we did not obtain any legal opinion from, nor been advised by any PRC legal counsel, management believes the above corporate structure complies with the PRC legal restrictions on foreign investment in the publication and e-commerce industries.

 

Xinyu Xingbang was incorporated in the PRC in June 2012 for the purpose of continuing the business of Guangdong Xingbang as Guangdong Xingbang winds down its operations. Pursuant to the Articles of Associations of Xinyu Xingbang, Guangdong Xingbang and the WFOE each invested $787,030 (RMB 5,000,000) in Xinyu Xingbang and each owns 50% of the equity interest of Xinyu Xingbang. Under the Xinyu Xingbang Articles of Association, the WFOE is entitled to appoint the sole director and all members of the management team of Xinyu Xingbang and the WFOE is entitled to receive 99.99% of Xinyu Xingbang¡¯s net profit. Based on the relevant PRC regulations, an Internet Content Provider license, or ICP license, issued by the Chinese Ministry of Industry and Information Technology, is required for Xinyu Xingbang to conduct business as currently contemplated.  In order to be granted the ICP license, foreign investor¡¯s ownership of Xinyu Xingbang cannot exceed 50%. Xinyu Xingbang obtained its ICP license in February 2013. Guangdong Xingbang granted an exclusive license to Xinyu Xingbang to permit Xinyu Xingbang to use the trademark, domain names, intellectual property rights and any know-how Guangdong Xingbang owns. Guangdong Xingbang also assigned the management right and right to receive revenue from the ju51 Mall to Xinyu Xingbang. Guangdong Xingbang, which does not have any revenue - generating operations, will continue its corporate existence to hold the equity interest in Xinyu Xingbang.

 

4
 

 

Products and Services

 

E-commerce platform services through ju51 Online Mall

 

We intend to provide an extensive e-commerce platform to provide value added services to manufacturers, distributors, retailers, decoration companies, and decoration technicians in the home furnishing industry while serving consumers through the ju51 Mall. ¡°Ju51¡± sounds similar to the Chinese words of ¡°juwu you,¡± which means ¡°worry-free living¡± in Mandarin. When fully constructed, the ju51 Mall is expected to have ten marketplaces targeting ten sectors in the home furnishing industry, including light and lighting, bath and kitchen supplies, hardware, home textiles, residential furniture, office furniture, tiles, floor, doors and windows, home appliances, interior painting and home d¨¦cor and security monitoring system. Since its launch in August 2011, we explored different business strategies to maximize revenue generation through the ju51 Mall.

 

We have two different types of flagship stores in the Ju51 Mall, i.e. product flagship stores and service flagship stores.

 

The manufacturers open product flagship stores where they showcase and sell their products, list prices for products and process orders placed online by consumers. We also have technical service stations on our ju51Mall, which are primarily operated by brick-and-mortar retailers and decoration companies which have physical stores. A technical service station acts as a shopping guide and provides product support and services. When a consumer places orders online directly with flagship stores, the technical service station located closest to the consumer will receive the order simultaneously and provide product support and services, such as returns, exchanges, refunds and installation, through its own brick-and-mortar store. The reason for having technical service stations as shopping guides is to address the Chinese consumers¡¯ concern about return or exchange of products ordered online. Generally we only develop one technical service station within a county or a district of a city to protect their economic interest. We currently have the technical service stations act as distributors and promote our services in local markets. Customers may avoid paying the shipping fees by picking up the product at a local technical service station. In addition to technical service stations, we also intend to have decoration technicians to act as shopping guides to help increase sales volume in the ju51 Mall.  Guangdong Xingbang gathered information from technical service stations and founded a web portal named China Decoration Technician Network at http://www.zgzxjg.com, which is intended to review and certify decoration technicians. Customers placing orders through the decoration technicians will enjoy special discounts compared to the retail price listed on the ju51 Mall. We also expect to develop different categories of Ju51 Mall memberships where the members will enjoy special discounts in order to promote sales in the ju51 Mall. A technical service station can earn commission as a percentage of the retail price, and the technical service station is related to the e-commerce platform. A decoration technician will also earn commissions, paid by flagship stores, based on a percentage of the amount he or she sells as a shopping guide. Our business model is designed to make sure consumers will receive quality products and services and have a quality shopping experience at the ju51 Mall. We expect the current business model will keep retail prices at the ju51 Mall at a competitive level.

 

We have not completed any transactions from product flagship stores within the e-commerce platform. No commission has therefore been generated for the year ended December 31, 2014.

 

We had an agency agreement with Zhongxing Decoration.  Pursuant to the Agency Agreement, Zhongxing Decoration agreed to identify appropriate candidate to serve as technical service station. We were obligated to pay Zhongxing Decoration a commission of 5% of the sales closed by flagship stores on Ju51 Mall, 100% of the technical service station annual fee, and a commission of 10% of the franchise annual fee. Starting from January 2015, in order to have a more direct cooperation with technical service stations, Xinyu Xingbang, Zhongxing Decoration and technical service stations entered into certain three party agreements pursuant to which Zhongxing Decoration shall no longer act as the middle person, allowing Xinyu Xingbang to directly enter into cooperation agreement with technical service stations.

 

Ju51 Mall also provides a platform for service flagship stores to list their company information and allow customers to reach out to each of them directly. Each business shall pay a service charge of RMB2,000 for 1-2 years of services. As of December 31, 2014, 612 companies have paid the service charges. Businesses are required to have their own stores prior to be franchised as service flagship stores in the platform. As of December 31, 2014, an aggregate of 661 businesses have signed the franchise agreements as service flagship stores, of which 632 had their online stores set up and are selling their products, and 612 stores have paid the service charges. 

 

We have generated $22,208 revenue from e-commmerce platform during the year ended December 31, 2014. We have made substantial progress in setting up our infrastructure and have established 184 technical service stations as of December 31, 2014.

 

 

5
 

 

Advertising services through e-commerce platform

 

We may generate advertising revenue on the e-commerce platform. We anticipate to get paid by businesses in the home furnishing industry that put advertisements in the Ju51 Mall.   Moreover, we plan to develop distinct newspapers for each of these sectors, as well as have a distinct ¡°market place¡± or ¡°channel¡± for each such sector in the ju51 Mall.

 

During the year ended December 31, 2014, we started to promote a Media Integrated Advertising Communication Package at a flat fee, ranging from RMB50,000 to RMB500,000 depending on the broadcasting frequency. The services to be provided include corporate press release writing, integrated, industry or local portal press release, classification website news release, Ju51 website platform front page display, Ju51 website ¡°Recommendation¡± column display, and IT industry channel first screen banner. The service also includes advertising services to businesses in the home furnishing industry through various media including Internet, TV, newspaper, periodicals, outdoor media and etc. We entered into a contract with one client in July 2014, and expect to sign up more customers during 2015; though there can be no assurance that we will be successful in doing so.

 

We had an agency agreement with Zhongxing Decoration.  Pursuant to the Agency Agreement, Zhongxing Decoration agreed to identify appropriate candidate to serve as technical service station. We were obligated to pay Zhongxing Decoration a commission of 5% of the sales closed by flagship stores on Ju51 Mall, 100% of the technical service station annual fee, and a commission of 10% of the franchise annual fee. Starting from January 2015, in order to have a more direct cooperation with technical service stations, Xinyu Xingbang, Zhongxing Decoration and technical service stations entered into certain three party agreements pursuant to which Zhongxing Decoration shall no longer act as the middle person, allowing Xinyu Xingbang to directly enter into cooperation agreement with technical service stations.

 

Competition

 

General competitive advantages

 

As a previous leading print media operator in the lighting and ceramics sectors, we believe there are several key factors that will continue to differentiate us from our competitors in terms of e-commerce platform and targeting the home furnishing industry:

 

¡ñ In-depth knowledge of the home furnishing industry and extensive database of the  market players in the industry;

 

¡ñ Profound advertising and marketing experience and capability in the home furnishing industry;

 

¡ñ Good relationships with manufacturers, distributors and retailers in the home furnishing industry; and

 

¡ñ Strong capability to group the most reputable manufacturers and brands in a single online platform, namely our ju51 online mall.

 

Ju51 Mall competitive advantages

 

As for our e-commerce related services, our competitors may include: (1) other B2C e-commerce companies, such as Qijia Net, Liba Net, 360 buy and Taobao Mall, which have been selling products in the home furnishing industry, and Kuba Net, Vancl, which have announced an intention to sell products in the home furnishing industry; (2) other e-commerce related service providers, namely e-commerce platform operators, such as Taobao Mall and QQ Mall; (3) brick and mortar retailers and distributors, many of which possess significant brand recognition, sales volume and customer bases, and some of which currently sell, or in the future may sell, products or services through the internet; and (4) a number of indirect competitors, including well established portals and internet search engines that are involved in e-commerce, either directly or in collaboration with other retailers. Although we face intense competition, we believe our ju51 Mall has the following competitive advantages:

 

¡ñ Good relationship with brand manufacturers who will set up product flagship stores in the ju51 Mall to showcase their products;

 

6
 

 

¡ñ Quality products for sale in the ju51 Mall as a result of our strict evaluation of manufacturers seeking to open product flagship stores;

 

¡ñ Reliable delivery and installation services provided by technical service stations;

 

¡ñ Reliable and timely after-sale services, as only brick and mortar retailers or decoration companies are franchised to be technical service stations in the ju51 Mall; and

 

¡ñ Consumer confidence due to our consumer protection fund keeping in custodian with China Consumer Protection Foundation, dedicated to compensate consumers in case of dissatisfaction with products and services purchased from the ju51 Mall.

 

Sales and Marketing

 

Since February 2012, we started to search for technical service stations with interior designers and decoration technicians and set up a website, ¡°China Decoration Technicians Network¡± at http://www.zgzxjg.com, as part of our sales effort. The ¡°China Decoration Technicians Network¡± is developed by Guangdong Xingbang to disclose information from technical service stations. The technical service stations function as our local representative offices. The interior designers and decoration technicians help us reach out to consumers and act as shopping guides using the technical service stations as their base. Consumers who place orders through the introduction of decoration technicians will enjoy special ¡°membership price¡±, which is less than the direct sale price listed on the ju51 Mall. Interior designers and decoration technicians earn commissions from the flagship stores.  

 

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IT Support

 

We have an in-house information technology research, development and operation center to support the ju51 Mall and our other web portals. We currently have 89 employees as technology support staff including system designers, webpage designers and IT engineers working on the construction and maintenance of the ju51 Online Mall. We intend to increase our investment in our web design and e-commerce construction capability to support the operation of the ju51 Online Mall.

 

We believe we have access to reliable and secure network infrastructure which provides sufficient support to our operations. Our web portals are connected to the Internet by reputable Internet connection operators such as China United Network Communication Group Company Limited (or China Unicom) and China Telecom Corporation (or China Telecom). Our 100 servers are located at four places, namely 21Vianet Asia Pacific Computer House, China Net Center Jiaochang Xi Computer House, China Net Center Sun City Computer House and our headquarters. These telecommunication operators provide us with support services twenty-four hours per day, seven days per week. They also provide connectivity for our servers through multiple high-speed connections.

 

Research and Development

 

Our own IT department has developed certain software and applications and obtained 30 computer software copyright registrations with the Chinese Copyright Bureau since 2008. Our IT staff, with the possible collaboration of outside IT consultants, will continue to design and develop applications geared toward e-commerce and peripheral products.

 

Intellectual Property

 

We have registered three trademarks in seven classes with the China Trademark Office with a valid term effective through 2019 or 2020, including the symbolic variation of the Chinese character ¡°Xingbang¡±, Chinese character of ¡°Light City¡± and www.lightcity.cn, and Chinese character of ¡°Ju Wu You¡± and www.ju51.com. In 2008 and 2009, we obtained software copyright registration with the Copyright Bureau for 30 software applications we developed. We also have registered 174 domain names with the China Domain Name Administrative Center, which are renewable annually upon payment of certain fees.

 

Employees

 

As of December 31, 2014, we had 113 full-time employees compared to 51 full-time employees as of December 2013. The increase is part of our overall strategy to further develop on our e-commerce business. We believe we have a good relationship with our current employees. 

 

Government Regulation

 

General

 

The media and advertising industry in China is governed by the State Council, which is the highest authority in the executive branch of China¡¯s central government, and several ministries and agencies under its authority, including the State Administration for Industry and Commerce (¡°SAIC¡±), the State Administration of Radio, Film and Television (¡°SARFTA¡±), the General Administration of Press and Publication, the Ministry of Culture and the State Council News Office.

 

8
 

 

Regulations Regarding Foreign Investment in the Chinese Media and Value Added Telecommunication Sector

 

On July 6, 2005, the Chinese government promulgated  Certain Opinions on the Introduction of Foreign Investment in Cultural Fields , which provide an overall framework with respect to foreign investments in Chinese media and other cultural sectors. This document specifies the areas in which foreign investments are permitted or prohibited in accordance with China¡¯s commitments regarding its entry into the World Trade Organization, or WTO. Under the document, foreign investment in the media sector is permitted in the areas of printing of packaging and decorating materials, redistributing books, newspaper, periodicals, producing of recordable disks, duplication of read only disks, engaging in works of art and the construction and operation of performance sites, cinema, event brokerage agencies and movie technology. In addition, because the current PRC regulations only permit operation of media companies by state-owned enterprises or very few selected privately-owned businesses, we are unable to obtain our own Standard Serial Number. Ever since the inception of our newspaper, we have been distributing our newspaper as supplements to the Shopping Guide pursuant to authorization given by Shopping Guide.

 

Our online shopping mall and websites may be regarded as value added telecommunications services under relevant PRC laws. Foreign direct investment in telecommunications companies in China is regulated by the  Regulations for the Administration of Foreign-Invested Telecommunications Enterprises  (or the  FITE Regulations ), which were issued by the PRC State Council on December 11, 2001 and amended on September 10, 2008. The  FITE Regulations  stipulate that telecommunications enterprises in the PRC with foreign investors (or FITEs) must be established as Sino-foreign equity joint ventures. Under the  FITE Regulations  and in accordance with WTO-related agreements, the foreign party to a FITE engaging in value-added telecommunications services may hold up to 50% of the equity of the FITE, with no geographic restrictions on its operations. The PRC government has not made any further commitment to liberalize its regulation of FITEs.

  

Our management believes, subject to the uncertainties and risks disclosed elsewhere in this registration statement under the heading ¡°Risk Factors¡±, the ownership structure of our WFOE complies with all existing laws, rules and regulations of the PRC and each of such companies has the full legal right, power and authority, and has been duly approved, to carry on and engage in the business described in its business license. We have not obtained any legal opinion from, or otherwise been advised by, any PRC legal counsel with respect to our VIE arrangements.

 

Censorship of Advertising Content by the Chinese Government

 

The advertising industry in China is governed by the Advertising Law which came into effect in February 1995. In addition, principal regulations governing advertising services in China include: (1) the Advertising Administrative Regulations, effective December 1987; and (2) the Implementing Rules for the Advertising Administrative Regulations, effective January 2005. Chinese advertising laws and regulations set forth certain content requirements for advertisements in China, which include prohibitions on, among other things, misleading content, superlative wording, socially destabilizing content, or content involving obscenities, the supernatural, violence, discrimination or infringement of the public interest. There are specific restrictions and requirements regarding advertisements that relate to matters such as patented products or processes, pharmaceuticals, medical instruments, agrochemicals, veterinary pharmaceuticals, foodstuff, alcohol, cosmetics and others. In addition, all advertisements relating to pharmaceuticals, medical instruments, agrochemicals and veterinary pharmaceuticals advertised through radio, film, television, newspaper, periodical and other forms of media, together with any other advertisements which are subject to censorship by administrative authorities according to relevant laws and administrative regulations, must be submitted to the relevant administrative authorities for content approval prior to dissemination.

 

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Advertisers, advertising operators and advertising distributors are required by Chinese advertising laws and regulations to ensure that the content of the advertisements they prepare or distribute are true and in full compliance with applicable laws. In providing advertising services, advertising operators and advertising distributors must review the prescribed supporting documents in connection with any advertisements and verify that the content of such advertisements comply with applicable Chinese laws and regulations. In addition, prior to distributing advertisements for certain commodities that are subject to government censorship and approval, advertising distributors are required to ensure that governmental review has been performed and approval obtained. Violation of these regulations may result in penalties, including fines, confiscation of advertising income, orders to cease dissemination of advertisements and orders to publish an advertisement correcting the misleading information. In circumstances involving serious violations, the relevant administrative authorities may order violators to cease their advertising business operations. Furthermore, advertisers, advertising operators or advertising distributors may be subject to civil liability if they infringe on the legal rights and interests of third parties in the course of their advertising business. At the present time, we are not subject to any of the penalties mentioned above.

 

ITEM 1A. RISK FACTORS

 

Our business, operations and financial condition are subject to various risks.  Some of these risks are described below and you should take these risks into account in making a decision to invest in our common stock.  If any of the following risks actually occur, we may not be able to conduct our business as currently planned and our financial condition and operating results could be seriously harmed.  In that case, the market price of our common stock could decline and our stockholders could lose all or part of their investment in our common stock.

   

Risks Related to Our Business

 

The substantial and continuing net losses, and significant on-going working capital deficit incurred in the past few years, may require us to change our business plan or even may cause us not to be able to continue our operations if sufficient funding and/or additional cash from revenues is not realized. This raises doubt as to our ability to continue as a going concern.

 

Our operations resulted in a net loss of $3,474,219 and used cash in operations of $2,485,774 for the year ended December 31, 2014. As of December 31, 2014, we had an unappropriated accumulated deficit of $8,500,442 and a working capital deficiency of $7,982,920. Our independent registered auditors indicated in their audit report for fiscal year ended December 31, 2014 that these factors raised substantial doubt about our ability to continue as a going concern.

 

Our ability to continue as a going concern is dependent on our ability to meet our obligations, to obtain additional financing as may be required until such time as we can generate sources of recurring revenues and to ultimately attain profitability.

 

The Company expects to finance its operations primarily through capital contributions from stockholders and related entities. However, management cannot provide any assurance that we will obtain required capital on terms acceptable to us.  If we are unable to secure additional capital, as circumstances require, or do not succeed in meeting our profit objectives we may be required to change or cease our operations.

 

If we are unable to execute our e-commerce business strategy, our business and future prospects may be materially and adversely affected.

 

We have limited experience in e-commerce. Since our inception, we attempted to conduct business to consumer business (¡°B2C¡±) in 2006 and business to consumer web portal business (¡°B2B¡±) in 2009. Both efforts were terminated.  We started operation of the ju51 Online Mall, a B2B2C business, in 2011. Although we have derived some experience through our past operation of e-commerce businesses, we cannot assure you that we have sufficient management experience, human resources and technical capability to operate this new line of business.  We explored different business models since the launch of the ju51 Mall in 2011. However, we have revised our business models a few times so far and have not been able to generate significant revenue from the ju51 Mall.  Our ability to achieve satisfactory financial results in our new line of business is unproven. Failure to execute our e-commerce strategy in the development and operation of the ju51 Online Mall may result in negative results of operation and may harm our future growth prospects.

 

Execution of our current business strategy depends on related entities controlled by Mr. Yao, our CEO and principal stockholders. Mr. Yao¡¯s potential conflicts of interest with us may adversely affect our business.

  

Guangdong Xingbang is jointly owned by Mr. Yao and Ms. Zhong, who are husband and wife. Mr. Yao and Ms. Zhong also jointly own 55.39% of our common stock.   We also have a series of transactions with Xinyu Xingbang Industry Co, Ltd (¡°Xinyu Industry¡±), an entity owned by Mr. Yao and his spouse. We also have been dependent on the loan proceeds from Mr. Yao and his affiliates to fund our operations. Mr. Yao and Ms. Zhong may not act completely in the best interests of us or our stockholders (as opposed to their personal interest) and there may be conflicts of interest which may not be resolved in our favor.  For example, Mr. Yao and Ms. Zhong may cause Guangdong Xingbang to delay the payment of consulting services fees the WFOE or they may cause Guangdong Xingbang to unlawfully terminate the VIE Agreements.  There may be conflicts of interest between their duties to us and their interests as the stockholders of Guangdong Xingbang. We cannot assure you that they will act entirely in our interests when conflicts of interest arise or that conflicts of interest will be resolved in our favor. In the event they decided not to fund our operations or terminate the related entities¡¯ relationship with us, we would suffer significant disruption of our business. In addition, Mr. Yao and Ms. Zhong could violate their non-competition or employment agreements with us or their legal duties by diverting business opportunities from us, resulting in our loss of corporate opportunities. If we are unable to resolve any such conflicts, or if we suffer significant delays or other obstacles as a result of such conflicts, our business and operations could be severely disrupted, which could materially and adversely affect our results of operations and damage our reputation.

 

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Current economic conditions and the global financial crisis may have an impact on our business and financial condition in ways that we currently cannot predict.

 

Our results of operations are sensitive to changes in overall economic and political conditions that impact consumer spending and consumer purchases of home furnishing products.  Decoration services tend to decline during recession. The current uncertainty arising out of domestic and global economic conditions, including the recent disruption in credit markets, poses a risk to the PRC economy, and may impact our ability to increase our income. As a result, there has been a shift away from discretionary spending for advertising and marketing services.  Continued tightness within our clients marketing budgets may adversely affect our financial condition and results of operations, resulting in a reduction in our revenues.

 

Our limited operating history may not serve as an adequate basis to judge our future prospects and results of operations.

 

Our limited operating history in the advertising and consulting industry may not provide a meaningful basis for evaluating our business prospects. We started our advertising and consulting business in 2002 .  We are in the process of shifting our focus to becoming an e-commerce operator.  Although our revenues have grown rapidly since inception, we cannot guarantee that we will maintain profitability or that we will not incur net losses in the future.  We will continue to encounter risks and difficulties that companies at a similar stage of development frequently experience, including the potential failure to:

 

¡ñ Obtain sufficient working capital to support our expansion;

 

¡ñ Expand our services and offerings and maintain the quality of our advertising services;

 

¡ñ Maintain our proprietary technology;
   
¡ñ Manage our expanding operations and continue to fill customers¡¯ orders on time;

 

¡ñ Maintain adequate control of our expenses allowing us to realize anticipated revenue growth;

 

¡ñ Implement our product development, marketing and sales strategies and adapt and modify them as needed;

 

¡ñ Integrate any future acquisitions; and

 

¡ñ Anticipate and adapt to changing conditions in the Chinese home furnishings industry resulting from changes in government regulations, mergers and acquisitions involving our competitors, technological developments and other significant competitive and market dynamics.

 

If we are unable to address any or all of the foregoing risks, our business may be materially and adversely affected. 

 

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In the event Xinyu Xingbang fails to maintain its ICP license, we may have to abandon or substantially change our current business strategy.

 

Xinyu Xingbang received its ICP license in February 2013. In the event Xinyu Xingbang could not maintain its ICP license or such license is revoked by the competent government authority due to change of applicable PRC laws with regard to foreign investment in telecommunication industry, we may have to abandon or substantially change or business strategy which may results in material negative effect on our results of operations.

 

We may not be able to effectively control and manage our growth.

 

If our business and markets grow and develop as we expect, it will be necessary for us to finance and manage expansion in an orderly fashion. We may face challenges in managing new lines of business, expanding product offerings and in integrating acquired businesses with our own. This will increase demands on our existing management and facilities. Failure to manage this growth and expansion could interrupt or adversely affect our operations, cause production backlogs, longer product development time frames and administrative inefficiencies.

 

We will likely need to raise additional funds in the future to grow our business, which funds may not be available on acceptable terms or at all, and without additional funds, we may not be able to maintain or expand our business.

 

Although our cash generated from operations are decreased significantly, it is a result from a switch of business focus. However, we believe that we will be sufficient to fund our present operations by advances from stockholders and related companies. It is likely that in the future we will require substantial funds in order to fund operating expenses associated with the expansion of the ju51 Online Mall into other home furnishing sectors, to fund acquisition of other businesses, and to cover public company costs.  Without enough funds, we may not be able to meet these goals. We may seek additional funding through public or private financing or through collaborative arrangements with strategic partners.

 

You should also be aware that in the future:

 

¡ñ We cannot be certain that additional capital will be available on favorable terms, if at all;
   
¡ñ Any available additional financing may not be adequate to meet our goals; and
   
¡ñ Any equity financing would result in dilution to stockholders.

 

If we cannot raise additional funds when needed, or on acceptable terms, we may not be able to effectively execute our growth strategy, take advantage of future opportunities, or respond to competitive pressures or unanticipated requirements. In addition, we may be required to scale back or discontinue our production and development program, or obtain funds through strategic alliances that may require us to relinquish certain rights.

 

Our business depends heavily on the market recognition of our brand and our reputation in the home furnishing industry, and any harm to our brand or failure to maintain and enhance our brand recognition may materially and adversely affect our business, financial condition and results of operations.

  

We believe that the market recognition of our brand and our reputation have significantly contributed to the success of our business. Maintaining and enhancing the recognition and reputation of our brand are critical to our success.  Many factors, some of which are beyond our control, are important to maintaining our reputation, including our ability to maintain a client¡¯s positive experience with our services as the end consumers¡¯ preferences evolve and as we develop the new e-commerce business and expand into new sectors in the home furnishing industry.

 

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In addition, the following factors are important to maintain our established market position as we continue the development of ju51 Online Mall:

 

¡ñ Our ability to increase brand awareness among existing and potential customers through various means of marketing and promotional activities;
   
¡ñ Our ability to effectively control the product quality of flagship stores and to monitor service performance of flagship stores and technical service stations as we continue to develop our marketplace program; and
   
¡ñ Any negative media publicity about e-commerce, its security or product quality associated with e-commerce operators in China.

 

If we are unable to maintain our reputation, further enhance our brand recognition and increase positive awareness of our website, our results of operations and future growth prospectus may be materially and adversely affected. 

 

For our e-commerce business, we face intense competition. If we cannot compete successfully against competitors, we may not be able to acquire meaningful market share.

 

The operating environment for the ju51 Mall is competitive. Our competitors may include: (1) other B2C e-commerce companies, such as Qijia Net, Liba Net and Taobao Mall; (2) brick and mortar retailers and distributors, many of which possess significant brand recognition, sales volume and customer bases, and some of which currently sell, or in the future may sell, products or services through the internet; and (3) a number of indirect competitors, including well established portals and internet search engines that are involved in e-commerce, either directly or in collaboration with other retailers. Although we believe our planned business model is substantially different from other e-commerce operators in the home furnishing industry, there is no assurance that these competitors, or new ones, will not set up similar or even superior business models than ours.

 

We face a variety of competitive challenges including: keeping products offered in the ju51 Online Mall competitive in price, quality products and after sale service to consumers; maintaining favorable brand recognition; providing quality services to the business that pay service charges to us; and conducting strong and effective marketing campaigns. If we cannot properly address these challenges, our business and prospects will be materially and adversely affected.

 

Some of our competitors have significantly greater financial, marketing and other resources than us. In addition, other online retailers may be acquired by, receive investment from or enter into strategic relationships with, well-established and well-financed companies or investors which would ask them to terminate their relationship with us. Increased competition may reduce our operating margins, market share and brand recognition, or force us to incur losses. There can be no assurance that we will be able to compete successfully against current and future competitors, and competitive pressures may have a material adverse effect on our business, prospects, financial condition and results of operations.

  

The proper functioning of our website will be essential to our business and any failure to maintain the satisfactory performance and integrity of our website will materially and adversely affect our business, reputation, financial condition and results of operations.

 

The satisfactory performance, reliability and availability of our website, our transaction-processing systems and our network infrastructure will be critical to our success and our ability to attract and retain customers and maintain adequate customer service levels. Our revenues will depend on retaining a number of flagship stores and technical service stations. Any system interruptions caused by telecommunications failures, computer viruses, hacking or other attempts to harm our systems that result in the unavailability or slowdown of our website or reduced order fulfillment or other performance slowdown will reduce the volume of ju51 online mall products sold and the attractiveness of the ju51 Online Mall. Our servers will also be vulnerable to computer viruses, physical or electronic break-ins and similar disruptions, which could lead to interruptions, delays, loss of data or the inability to accept and fulfill customer orders. We may also experience interruptions caused by reasons beyond our control. 

 

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We will use externally developed systems for our website and substantially all aspects of transaction processing, including order management, cash, debit card and credit card processing, purchasing, inventory management and shipping. We intend to upgrade and expand our systems and to integrate newly developed or purchased software with our existing systems to support the smooth operation of our ju51 Online Mall. Failure to develop and upgrade our existing technology, transaction-processing systems or network infrastructure to accommodate increased traffic on our website or increased sales volume through our transaction-processing systems may cause unanticipated system disruptions, slower response time, degradation in levels of customer service and impaired quality and speed of order fulfillment, which would have a material adverse effect on our business, reputation, financial condition and future growth prospects.

 

If we fail to successfully adopt new technologies or adapt our website and systems to customer requirements or emerging industry standards, our e-commerce business, prospects and financial results will likely be materially and adversely affected.

 

To remain competitive, we will have to continue to enhance and improve the responsiveness, functionality and features of our website. The internet and e-commerce industry are characterized by rapid technological evolution, changes in user requirements and preferences, frequent introductions of new products and services embodying new technologies and the emergence of new industry standards and practices that could render our existing proprietary technologies and systems obsolete. Our success will depend, in part, on our ability to identify, develop, acquire or license leading technologies useful in our business, enhance our existing services, develop new services and technologies that address the increasingly sophisticated and varied needs of our existing and prospective customers, and respond to technological advances and emerging industry standards and practices on a cost-effective and timely basis. The development of website and other proprietary technology entails significant technical and business risks. There can be no assurance that we will be able to use new technologies effectively or adapt our website, proprietary technologies and transaction-processing systems to customer requirements or emerging industry standards. If we are unable to adapt in a cost-effective and timely manner in response to changing market conditions or customer requirements, whether for technical, legal, financial or other reasons, our business, prospects, financial condition and results of operations would be materially adversely affected.

 

Any interruption in the operation of our data centers for an extended period will likely have an adverse impact on our e-commerce business.

 

Our ability to accurately process and fulfill orders placed on the ju51 Mall and provide high-quality customer service will depend on the efficient and uninterrupted operation of our data centers and logistics centers. Our data centers and logistics centers may be vulnerable to damage caused by fire, flood, power loss, telecommunications failure, break-ins, earthquake, human error and other events. In addition, we do not have additional back-up systems or a formal disaster recovery plan and do not carry business interruption insurance to compensate for losses that may occur. The occurrence of any of the foregoing risks will likely have a material adverse effect on our business, prospects, reputation, financial condition and future operating prospects.

 

Failure to protect confidential information of our ju51 Online Mall customers and our network against security breaches will likely damage our reputation and brand and substantially harm our business and results of operations.

 

A significant challenge to online commerce and communications is the secure transmission and retention of confidential information over public networks. Management anticipates all product orders will be made through our website. All the online payments for our ju51 Online Mall products will be settled through third-party online payment services. In such transactions, maintaining complete security for the transmission of confidential information on our website, such as customers¡¯ credit card numbers and expiration dates, personal information and billing addresses, is essential to maintain consumer confidence. We will have limited influence over the security measures of third-party online payment service providers. In addition, we will hold certain private information about our ju51 Online Mall customers, such as their names, addresses, phone numbers and browsing and purchasing records. We may not be able to prevent third parties, such as hackers or criminal organizations, from stealing information provided by our customers to us through our website. In addition, our flagship stores and technical service stations may violate their confidentiality obligations and disclose information about our customers. Any compromise of our security or third-party service providers¡¯ security could have a material adverse effect on our reputation, business, prospects, financial condition and results of operations. Although we have had no such issues to date, we cannot assure you that events concerning leak of confidential information out of our control will not occur in the future, which could cause serious harm to our brand and reputation.

 

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In addition, significant capital and other resources may be required to protect against security breaches or to alleviate problems caused by such breaches. The methods used by hackers and others engaged in online criminal activity are increasingly sophisticated and constantly evolving. Even if we are successful in adapting to and preventing new security breaches, any perception by the public that online commerce and transactions, or the privacy of user information, are becoming increasingly unsafe or vulnerable to attack could inhibit the growth of e-commerce and other online services generally, which in turn may reduce the revenue from our e-commerce service offering.

 

We will depend on independent third parties for the operation and maintenance of our e-commerce business and any interruption with these parties may adversely affect our results of operation.

 

Our ju51 Online Mall is a B2B2C e-commerce platform for manufacturers, dealers, retailers and consumers.   We will depend on a number of independent third parties to generate revenues for the ju51 Mall.   We will depend on manufacturers who will open flagship stores to showcase and sell their products, list prices for products, and process orders placed online by consumers.  We will depend on technical service stations, previously named ¡°direct sale stores,¡± who are retailers or decoration companies to provide product support and services to consumers. Our revenue will rely on the commission payable by manufacturers for the flagship stores and franchise fees payable by retailers or decoration companies for the technical service stations.  The manufacturers will pay commission, based on a percentage of sales generated through our site and the retailers will pay a fixed amount of franchise fees. We will rely on third parties to provide a secured payment system. In addition, although we operate and maintain the website ourselves, we will depend on telecommunication service providers to provide Internet connection and other parties to host our servers.  Failure of any of these independent third parties to provide quality products and services to customers or to maintain our website may negatively impact the shopping experience in our ju51 Online Mall and damage our market reputation and adversely affect our business and results of operations.

 

We will incur significant costs on a variety of marketing efforts designed to increase sales of products on our ju51 Online Mall and some marketing campaigns and methods may turn out to be ineffective.

 

We rely on a variety of different marketing efforts tailored to our target customers to increase sales of products on our ju51 Online Mall. Our marketing activities, which often involve significant costs, may not be well received by customers and may not result in the levels of product sales on our ju51 Online Mall that we anticipate. Marketing approaches and tools in the home furnishings industry in China are evolving. This further requires us to enhance our marketing campaign and experiment with new marketing approaches to keep pace with industry developments and customer preferences. Failure to refine our existing marketing approaches or to introduce new effective marketing approaches in a cost-effective manner could reduce our market share, cause our revenues to decline and negatively impact our profitability.

 

Our business depends and will depend substantially on the continuing efforts of our present and future executive officers, and our business may be severely disrupted if we lose, are unable to obtain or unable to replace, their services.

 

Our future prospects depend substantially on the continued services of our executive officers, especially Mr. Yao, our Chairman, Chief Executive Officer and President. We do not maintain key man life insurance on any of our executive officers.  If one or more of our executive officers are unable or unwilling to continue in their present positions, we may not be able to replace them readily, if at all.  Therefore, our business may be severely disrupted, and we may incur additional expenses to recruit and retain new officers.  In addition, if any of our executives joins a competitor or forms a competing company, we may lose some of our customers. Each of our executive officers has entered into an employment agreement with us, which contains non-compete provisions. However, if any dispute arises between our executive officers and us, we cannot assure you that we would be able to enforce these non-compete provisions in China, where these executive officers reside, in light of uncertainties with China¡¯s legal system. Failure to retain the services of Mr. Yao or any other key employee may harm our reputation, financial prospects and future growth.

 

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Our business and growth will suffer if we are unable to hire and retain key personnel that are in high demand.

 

Our future performance depends on our ability to attract and retain highly skilled designers, technical, marketing and sales personnel.  Qualified individuals are in high demand in China, and there are insufficient experienced personnel to fill the demand. The e-commerce industry is characterized by high demand and intense competition for talent.  Considering our limited operating history, our ability to train and integrate new employees into our operations may not meet the growing demands of our business. Therefore, we may not be able to attract or retain the personnel we need to succeed.

 

Implementation of new PRC labor contract and labor laws relating to social insurance may adversely affect our business and results of operations.

 

Pursuant to a new PRC labor contract law that became effective in 2008, employers in China are subject to stricter requirements in terms of signing labor contracts, paying remuneration, determining the term of employees¡¯ probation and unilaterally terminating labor contracts. The new labor contract law and related regulations impose greater liabilities on employers and may significantly increase the costs to an employer if it decides to reduce its workforce. In the event we decide to significantly change or reduce our workforce, the new labor contract law could adversely affect our ability to make such changes in a manner that is most favorable to our business or in a timely and cost effective manner.

 

Companies operating in China must comply with a variety of labor laws, including certain pension, health insurance, unemployment insurance and other welfare-oriented payment obligations.  Our failure to comply with these laws could have a material adverse effect on our business.

 

Our existing stockholders have substantial influence over our company and their interests may not be aligned with the interests of our other stockholders.

 

Currently, our co-founders, Mr. Yao and Ms. Zhong, who are husband and wife, jointly own an aggregate of 55.39% of our outstanding shares through Future Media International Limited, a BVI entity. Mr. Yao, as the sole director of Future Media International Limited, has substantial influence over our business, including decisions regarding mergers, consolidations and the sale of all or substantially all of our assets, election of directors and other significant corporate actions. He may take actions that are not in the best interest of us or our other stockholders. These actions may be taken even if he is opposed by our other stockholders, including those who purchase shares in future offerings.  This concentration of ownership may discourage, delay or prevent a change in control of our company, which could deprive our stockholders of an opportunity to receive a premium for their shares as part of a sale of our company and may reduce the price of our shares. For more information regarding our principal stockholders and their affiliated entities, see ¡°Corporate Structure.¡±

 

We may not be able to adequately protect our intellectual property, which could cause us to be less competitive and negatively impact our business.

 

We regard our trademarks, software registrations, trade secrets, domain names and other intellectual property as important to our success.  We rely on trademark, patent and trade secret law, as well as confidentiality agreements with certain of our employees, to protect our proprietary rights.  We include a standard confidentiality clause in our employment agreements to prevent our employees from disclosing confidential information to outside parties. No assurance can be given that our intellectual property will not be challenged, invalidated, infringed or circumvented.  Any material impairment of our intellectual property rights could have a material adverse effect on our business.

 

In addition, intellectual property rights in China are still developing, and there are uncertainties involved in the protection and the enforcement of such rights.  We will need to pay special attention to protecting our intellectual property.  Failure to do so could lead to the loss of a competitive advantage that could not be compensated by our damages award.

 

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Future strategic alliances or acquisitions may have a material and adverse effect on our business, reputation and results of operations.

 

We may in the future enter into strategic alliances with various third parties. Strategic alliances with third parties could subject us to a number of risks, including risks associated with sharing proprietary information, non-performance by the counter-party, and an increase in expenses incurred in establishing new strategic alliances, any of which may materially and adversely affect our business. We may have little ability to control or monitor their actions. To the extent strategic third parties suffer negative publicity or harm to their reputation from events relating to their business, we may also suffer negative publicity or harm to our reputation by virtue of our association with such third parties.

 

In addition, although we have no current acquisition plans, if we are presented with appropriate opportunities, we may acquire additional assets, products, technologies or businesses that are complementary to our existing business. Future acquisitions and the subsequent integration of new assets and businesses into our own would require significant attention from our management and could result in a diversion of resources from our existing business, which in turn could have an adverse effect on our business operations. Acquired assets or businesses may not generate the financial results we expect. In addition, acquisitions could result in the use of substantial amounts of cash, potentially dilutive issuances of equity securities, the occurrence of significant goodwill impairment charges, amortization expenses for other intangible assets and exposure to potential unknown liabilities of the acquired business. Moreover, the costs of identifying and consummating acquisitions may be significant. In addition to possible stockholders¡¯ approval, we may also have to obtain approvals and licenses from the relevant government authorities in the PRC for the acquisitions and to comply with any applicable PRC laws and regulations, which could result in increased costs and delay.

   

We may need additional capital, and the sale of additional shares or other equity securities could result in dilution to our stockholders.

 

Although our current cash and cash equivalents and anticipated cash flow from operations are decreased significantly, it is a result from a switch of business focus.  However, we believe that we will be sufficient to meet our anticipated cash needs for the foreseeable future by advances from stockholders and related companies. We may, however, require additional cash resources due to changed business conditions or other future developments, including any investments or acquisitions we may decide to pursue. If these resources are insufficient to satisfy our cash requirements, we may seek to sell additional equity or debt securities or obtain a credit facility. The sale of additional equity securities could result in additional dilution to our stockholders. The incurrence of indebtedness would result in increased debt service obligations and could result in operating and financing covenants that would restrict our operations. It is uncertain whether financing will be available in amounts or on terms acceptable to us, if at all.

 

If we fail to implement and maintain an effective system of internal controls (or fail to remediate the material weakness in our internal control over financial reporting that has been identified), we may be unable to accurately report our results of operations or prevent misstatements, and investor confidence and the market price of our shares may be materially and adversely affected.

 

Our independent registered public accounting firm has not conducted an audit of our internal control over financial reporting. Since September 2012, we have engaged a consulting firm to assist us with preparation of financial statements and financial reporting. Although the consulting firm is comprised of U.S. Certified Public Accountants who are familiar with the U.S. GAAP and financial reporting requirements of U.S. publicly-listed companies, we do not have a Chief Financial Officer or internal staff with sufficient U.S. GAAP knowledge and experience in the preparation of our financial statements.  This has been deemed a material weakness in our internal control over financial reporting which may result in our inability to accurately report our financial results or prevent material misstatements.

 

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Our business license is subject to governmental control and renewal, and the failure to obtain renewal would cause all our operations to be suspended and have a material adverse effect on our financial condition.

 

We are subject to various PRC laws and regulations pertaining to the e-commerce industry.  Our business license allows us to engage in e-commerce operation.  However, there is no assurance that we will be able to maintain our business license. If our business license is revoked or terminated by the government, all our operations will have to be suspended, which would have a material adverse effect on our business and financial condition.

 

Because we may not be able to obtain business insurance in the PRC, we may not be protected from risks that are customarily covered by insurance in the United States.

 

Business insurance is not readily available in the PRC.  To the extent we suffer a loss of a type which would normally be covered by insurance in the United States, such as general liability insurance, we would incur significant expenses in both defending any action and in paying any claims that result from a settlement or judgment.  It is possible that consumers may initiate proceedings against manufacturers or distributors who advertise through our website and add us as co-defendant in such product liability actions. We have not obtained any property or liability insurance in China.  Any losses incurred by us will have to be borne by us without any assistance, and we may not have sufficient capital to cover material damage to, and such loss would have a material adverse effect on, our financial condition, business and prospects.

 

We do not carry directors¡¯ and officers¡¯ liability insurance to cover any expenses and losses due to lawsuits related to financial reporting errors.  Our indemnification obligations could adversely affect our business, financial condition and results of operations.

 

We have not obtained director and officer liability insurance to cover lawsuit expenses and losses related to financial reporting errors. Our bylaws require us to indemnify our current and former directors, officers, employees and agents against most actions of a civil, criminal, administrative or investigative nature.  Generally, we are required to advance indemnification expenses prior to any final adjudication of an individual¡¯s culpability. The expense of indemnifying our current and former directors, officers and employees and agents and the related expenses as a result of any actions related to the internal investigation and financial restatement may be significant. Therefore, our indemnification obligations could result in the diversion of our financial resources and may adversely affect our business, financial condition and results of operations.

 

Risks Relating to Our Corporate Structure

 

Our corporate structure, in particular the VIE Agreements, are subject to significant risks, as set forth in the following risk factors.  

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We did not obtain a legal opinion from PRC legal counsel with respect to our VIE arrangement. If our management¡¯s understanding of the relevant PRC laws is incorrect and our corporate structure and the VIE Agreements are later determined by PRC government to be unenforceable, our results of operation may be materially adversely affected.

 

The VIE Agreements, designed to give us effective control of Guangdong Xingbang without having ownership in it, are governed by PRC laws.   We did not seek PRC legal counsel¡¯s opinion or advice when we entered into these VIE Agreements with Guangdong Xingbang.  The PRC laws are complicated and fluid and there is no assurance that our understanding of the relevant PRC laws is accurate and up-to-date.  If our management¡¯s understanding of the relevant PRC laws is incorrect and our corporate structure and the VIE Agreements are later determined by PRC government to be unenforceable, our results of operation may be materially adversely affected and we may have to negotiate new business terms with the Guangdong Xingbang Stockholders.

 

We depend upon the VIE Agreements in conducting our business in the PRC, which may not be as effective as direct ownership.

 

 The VIE Agreements may not be as effective in providing us with control over Guangdong Xingbang as direct ownership.  The VIE Agreements are governed by PRC laws and provide for the resolution of disputes through arbitration proceedings pursuant to PRC laws.  Accordingly, the VIE Agreements would be interpreted in accordance with PRC laws.  If Guangdong Xingbang or its stockholders fail to perform the obligations under the VIE Agreements, including but not limited to default in payment of consulting fees under the Consulting Services Agreement, we may have to rely on legal remedies under PRC laws, including seeking specific performance or injunctive relief, and claiming damages, and there is a risk that we may be unable to obtain these remedies.  The legal environment in China is not as developed as in other jurisdictions.  As a result, uncertainties in the PRC legal system could limit our ability to enforce the VIE Agreements.

 

The pricing arrangement under the VIE Agreements may be challenged by the PRC tax authorities.

 

We could face adverse tax consequences if the PRC tax authorities determine that the VIE Agreements were not entered into based on arm¡¯s length negotiations.  If the PRC tax authorities determine that the VIE Agreements were not entered into on an arm¡¯s length basis, they may adjust the income and expenses of our company for PRC tax purposes which could result in higher tax liability.

 

We rely on the approval certificates and business license held by Guangdong Xingbang and any deterioration of the relationship between the WFOE and Guangdong Xingbang could materially and adversely affect the overall business operation of our company.

 

Pursuant to the VIE Agreements, our business will be undertaken on the basis of the approvals, certificates and business license as well as other requisite licenses held by Guangdong Xingbang.  The e-commerce industry in China is highly regulated by the PRC government and numerous regulatory authorities of the central PRC government are empowered to issue and implement regulations governing various aspects of the internet industry. See ¡°PRC Regulation.¡± There is no assurance that Guangdong Xingbang will be able to renew its licenses or certificates when their terms expire with substantially similar terms as the ones they currently hold.

 

Further, our relationship with Guangdong Xingbang is governed by the VIE Agreements, which are intended to provide us, through our indirect ownership of the WFOE, with effective control over the business operations of Guangdong Xingbang.  However, the VIE Agreements may not be effective in providing control over the applications for and maintenance of the licenses required for our business operations.  Guangdong Xingbang could violate the VIE Agreements, go bankrupt, suffer from difficulties in its business or otherwise become unable to perform its obligations under the VIE Agreements and, as a result, our operations, reputation, business and stock price could be severely harmed.

 

If the WFOE exercises the purchase option over Guangdong Xingbang¡¯s equity pursuant to the VIE Agreements, the payment of the purchase price could materially and adversely affect the financial position of our company.

 

Under the VIE Agreements, the WFOE holds an option to purchase all or a portion of the equity of Guangdong Xingbang at a price based on the capital paid in by the Guangdong Xingbang stockholders. In case applicable PRC laws and regulations require an appraisal of the equity interest or provide other restrictions on the purchase price, the purchase price shall be the lowest price permitted under the applicable PRC laws and regulations. As Guangdong Xingbang is already a contractually controlled affiliate to our company, and already remits all of its net profits to us in the form of consulting service fees, the WFOE¡¯s purchase of Guangdong Xingbang¡¯s equity would result in a substantial cash payment from us to the Guangdong Xingbang Stockholders without any corresponding increase in our cash flow or increase in our book value.  Accordingly, payment of the purchase price could adversely affect the financial position of our company.

 

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The stockholders of Guangdong Xingbang have potential conflicts of interest with us, which may adversely affect our business.

 

Guangdong Xingbang is jointly owned by Mr. Yao and Ms. Zhong, who are husband and wife. Mr. Yao and Ms. Zhong also jointly own 55.39% of our common stock. Mr. Yao and Ms. Zhong may not act completely in the best interests of us or our stockholders (as opposed to their personal interest) and there may be conflicts of interest which may not be resolved in our favor. For example, Mr. Yao and Ms. Zhong may cause Guangdong Xingbang to delay the payment of consulting services fees to our company via the WFOE or they may cause Guangdong Xingbang to unlawfully terminate the VIE Agreements. There may be conflicts of interest between their duties to us and their interests as the stockholders of Guangdong Xingbang. We cannot assure you that they will act entirely in our interests when conflicts of interest arise or that conflicts of interest will be resolved in our favor. In addition, Mr. Yao and Ms. Zhong could violate their non-competition or employment agreements with us or their legal duties by diverting business opportunities from us, resulting in our loss of corporate opportunities. If we are unable to resolve any such conflicts, or if we suffer significant delays or other obstacles as a result of such conflicts, our business and operations could be severely disrupted, which could materially and adversely affect our results of operations and damage our reputation.

 

PRC regulation of direct investment and loans by offshore holding companies to PRC entities may delay or limit us from making additional capital contributions or loans to our PRC subsidiaries.

 

Any capital contributions or loans that we, as an offshore entity, make to Guangdong Xingbang, are subject to PRC regulations. For example, none of our loans to Guangdong Xingbang may exceed the difference between its total amount of investment and its registered capital approved under relevant PRC laws, and the loans must be registered with the local branch of SAFE. Our capital contributions to Guangdong Xingbang must be approved by the Ministry of Commerce or its local counterpart. We cannot assure you that we will be able to complete the necessary registration or obtain the necessary approval on a timely basis, or at all. If we fail to complete the necessary registration or obtain the necessary approval, our ability to make loans or equity contributions to Guangdong Xingbang may be negatively affected, which could adversely affect Guangdong Xingbang¡¯s liquidity and its ability to fund its working capital and expansion projects and meet its obligations and commitments.

  

Risks Associated With Doing Business in China

 

The Chinese government exerts substantial influence over the manner in which we must conduct our business activities.

 

We are dependent on our relationship with the local government in the provinces in which we operate our business.  The Chinese government has exercised and continues to exercise substantial control over virtually every sector of the Chinese economy through regulation and state ownership.  Our ability to operate in China may be harmed by changes in its laws and regulations, including those relating to taxation, environmental regulations, land use rights, property and other matters.  The central or local governments in the PRC jurisdictions may impose new, stricter regulations or interpretations of existing regulations that would require additional expenditures and efforts on our part to ensure our compliance with such regulations or interpretations.  Accordingly, government actions in the future, including any decision not to continue to support recent economic reforms and to return to a more centrally planned economy or regional or local variations in the implementation of economic policies, could have a significant effect on economic conditions in China or particular regions thereof, and could require us to divest ourselves of any interest we then hold in Chinese properties.

 

Future inflation in China may inhibit our ability to conduct business in China. In recent years, the Chinese economy has experienced periods of rapid expansion and high rates of inflation.  Rapid economic growth can lead to growth in the money supply and rising inflation.  If prices for our products rise at a rate that is insufficient to compensate for the rise in the costs of supplies, it may have an adverse effect on profitability.  These factors have led to the adoption by Chinese government, from time to time, of various corrective measures designed to restrict the availability of credit or regulate growth and contain inflation.  High inflation may in the future cause Chinese government to impose controls on credit and/or prices, or to take other action, which could inhibit economic activity in China, and thereby harm the market for our products.

 

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Our operations and assets in China are subject to significant political and economic uncertainties.

 

Changes in PRC laws and regulations, or their interpretation, or the imposition of confiscatory taxation, restrictions on currency conversion, imports and sources of supply, devaluations of currency or the nationalization or other expropriation of private enterprises could have a material adverse effect on our business, results of operations and financial condition.  Under its current leadership, the Chinese government has been pursuing economic reform policies that encourage private economic activities and greater economic decentralization.  There is no assurance, however, that the Chinese government will continue to pursue these policies, or that it will not significantly alter these policies from time to time without notice.

 

We derive all of our revenues in China and a slowdown or other adverse developments in the PRC economy may materially and adversely affect our customers, demand for our products and our business.

 

All of our revenues are generated in China.  We anticipate that sales of our products in China will continue to represent all of our total sales in the near future.  Although the PRC economy has grown significantly in recent years, we cannot assure you that such growth will continue.  The industry in which we are involved in the PRC is relatively new and growing, but we do not know how sensitive we are to a slowdown in economic growth or other adverse changes in the PRC economy which may affect demand for our products.  In addition, the Chinese government also exercises significant control over Chinese economic growth through the allocation of resources, controlling payment of foreign currency-denominated obligations, setting monetary policy and providing preferential treatment to particular industries or companies.  Efforts by the Chinese government to slow the pace of growth of the Chinese economy could result in reduced demand for our products.  A slowdown in overall economic growth, an economic downturn or recession or other adverse economic developments in the PRC may materially reduce the demand for our products and materially and adversely affect our business.

 

Currency fluctuations and restrictions on currency exchange may adversely affect our business, including limiting our ability to convert Chinese Renminbi into foreign currencies and, if Chinese Renminbi were to decline in value, reducing our revenue in U.S. dollar terms.

 

Our reporting currency is the U.S. dollar and our operations in China use their local currency as their functional currencies. Substantially all of our revenue and expenses are in Chinese Renminbi.  We are subject to the effects of exchange rate fluctuations with respect to any of these currencies.  For example, the value of the Renminbi depends to a large extent on Chinese government policies and China¡¯s domestic and international economic and political developments, as well as supply and demand in the local market. Since 1994, the official exchange rate for the conversion of Renminbi to the U.S. dollar had generally been stable and the Renminbi had appreciated slightly against the U.S. dollar.  However, on July 21, 2005, the Chinese government changed its policy of pegging the value of Chinese Renminbi to the U.S. dollar.  Under the new policy, Chinese Renminbi may fluctuate within a narrow and managed band against a basket of certain foreign currencies. It is possible that the Chinese government could adopt a more flexible currency policy, which could result in more significant fluctuation of Chinese Renminbi against the U.S. dollar.  We can't offer assurance that Chinese Renminbi will be stable against the U.S. dollar or any other foreign currency. 

 

21
 

 

Our financial statements are translated into U.S. dollars at the average exchange rates in each applicable period. To the extent the U.S. dollar strengthens against foreign currencies, the translation of these foreign currencies denominated transactions results in reduced revenue, operating expenses and net income for our international operations. Similarly, to the extent the U.S. dollar weakens against foreign currencies, the translation of these foreign currency denominated transactions results in increased revenue, operating expenses and net income for our international operations. We are also exposed to foreign exchange rate fluctuations as we convert the financial statements of our foreign consolidated subsidiaries into U.S. dollars in consolidation. If there is a change in foreign currency exchange rates, the conversion of the foreign consolidated subsidiaries¡¯ financial statements into U.S. dollars will lead to a translation gain or loss which is recorded as a component of other comprehensive income. Changes in the functional currency value of these assets and liabilities create fluctuations that will lead to a transaction gain or loss. We have not entered into agreements or purchased instruments to hedge our exchange rate risks, although we may do so in the future. The availability and effectiveness of any hedging transaction may be limited and we may not be able to hedge our exchange rate risks.

 

The State Administration of Foreign Exchange (¡°SAFE¡±) restrictions on currency exchange may limit our ability to receive and use our sales revenue effectively and to pay dividends.

 

All of our sales, revenues and expenses are denominated in the Chinese currency, Renminbi.  Under PRC law, the Renminbi is currently convertible under the ¡°current account,¡± which includes dividends and trade and service-related foreign exchange transactions, but not under the ¡°capital account,¡± which includes foreign direct investment and loans.  Currently, our PRC operating subsidiary, we may purchase foreign currencies for settlement of current account transactions, including payments of dividends to us, without the approval of SAFE, by complying with certain procedural requirements.  However, the relevant PRC government authorities may limit or eliminate our ability to purchase foreign currencies in the future.  Since a significant amount of our future revenue will be denominated in Renminbi, any existing and future restrictions on currency exchange may limit our ability to utilize revenue generated in Renminbi to fund our business activities outside China that are denominated in foreign currencies.

 

SAFE restrictions may delay the payment of dividends, since we have to comply with certain procedural requirements and we may experience difficulties in completing the administrative procedures necessary to obtain and remit foreign currency for the payment of dividends from the profits of WFOE.

 

Foreign exchange transactions by PRC operating subsidiaries continue to be subject to significant foreign exchange controls and require the approval of or need to register with PRC government authorities, including SAFE.  In particular, if we, or our PRC operating subsidiary, borrow foreign currency through loans from us or other foreign lenders, these loans must be registered with SAFE, and if we finance our operations by means of additional capital contributions, these capital contributions must be approved by certain government authorities, including the Ministry of Commerce, or their respective local counterparts.  These limitations could affect our ability to obtain foreign exchange through debt or equity financing.

 

The PRC government also may at its discretion restrict access in the future to foreign currencies for current account transactions.  If the foreign exchange control system prevents us from obtaining foreign currency, we may be unable to pay dividends or meet obligations that may be incurred in the future that require payment in foreign currency.

 

Because our principal assets are located outside of the United States and a majority of our directors and our officers will reside outside of the United States, it may be difficult for you to enforce your rights based on the United States federal securities laws against us and our officers and directors in the United States or to enforce judgments of United States courts against us or them in the PRC.  In addition, it may be difficult for you to enforce judgments of United States courts against Guangdong Xingbang or our PRC resident directors and officers in the United States.

 

All of our board of directors and officers are outside of the United States. In addition, our operating subsidiary is located in the PRC and all of its assets are located outside of the United States. China does not have a treaty with the United States providing for the reciprocal recognition and enforcement of judgments of courts. It may therefore be difficult for investors in the United States to enforce their legal rights based on the civil liability provisions of the United States federal securities laws against us in the courts of either the United States or the PRC and, even if civil judgments are obtained in courts of the United States, to enforce such judgments in the PRC courts. Further, it is unclear if extradition treaties now in effect between the United States and the PRC would permit effective enforcement against us or our officers and directors of criminal penalties, under the United States federal securities laws or otherwise. In addition, an investor may have difficulty enforcing a judgment rendered by a United States court against foreign residents such as Guangdong Xingbang and our officers and directors who do not have assets in the United States.

 

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We may have limited legal recourse under PRC laws if disputes arise under our contracts with third parties.

 

The Chinese government has enacted laws and regulations dealing with matters such as corporate organization and governance, foreign investment, commerce, taxation and trade.  However, their experience in implementing, interpreting and enforcing these laws and regulations is limited, and our ability to enforce commercial claims or to resolve commercial disputes is unpredictable.  If adverse circumstances arise from our business transactions, we face the risk that the parties may seek ways to terminate the transactions, or may hinder or prevent us from receiving the benefits or enforcing our rights in these transactions.  The resolution of these matters may be subject to the exercise of considerable discretion by agencies of the Chinese government, and forces unrelated to the legal merits of a particular matter or dispute may influence their determination. Any rights we may have to specific performance, or to seek an injunction under PRC laws, in either of these cases, are severely limited, and without a means of recourse by virtue of the Chinese legal system, we may be unable to prevent these situations from occurring.  The occurrence of any such events could have a material adverse effect on our business, financial condition and results of operations.  Although legislation in China over the past 30 years has significantly improved the protection afforded to various forms of foreign investment and contractual arrangements in China, these laws, regulations and legal requirements are relatively new and their interpretation and enforcement involve uncertainties, which could limit the legal protection available to us, and foreign investors, including you.  The inability to enforce or obtain a remedy under any of our future agreements could result in a significant loss of business, business opportunities or capital and could have a material adverse impact on our operations.

  

We must comply with the Foreign Corrupt Practices Act.

 

We are required to comply with the United States Foreign Corrupt Practices Act, which prohibits U.S. companies from engaging in bribery or other prohibited payments to foreign officials for the purpose of obtaining or retaining business. Foreign companies, including some of our competitors, are not subject to these prohibitions.  Corruption, extortion, bribery, pay-offs, theft and other fraudulent practices occur from time to time in mainland China.  If our competitors engage in these practices, they may receive preferential treatment from personnel of some companies, giving our competitors an advantage in securing business or from government officials who might give them priority in obtaining new licenses, which would put us at a disadvantage.  Although we inform our personnel that such practices are illegal, we cannot assure you that our employees or other agents will not engage in such conduct for which we might be held responsible.  If our employees or other agents are found to have engaged in such practices, we could suffer severe penalties.

 

If we make equity compensation grants to persons who are PRC citizens, they may be required to register with SAFE.  We may also face regulatory uncertainties that could restrict our ability to adopt equity compensation plans for our directors and employees and other parties under PRC laws.

 

On April 6, 2007, SAFE issued the ¡°Operating Procedures for Administration of Domestic Individuals Participating in the Employee Stock Ownership Plan or Stock Option Plan of An Overseas Listed Company, also known as ¡°Circular 78.¡±  It is not clear whether Circular 78 covers all forms of equity compensation plans or only those which provide for the granting of stock options. For any plans which are so covered and are adopted by a non-PRC listed company, such as our company, after April 6, 2007, Circular 78 requires all participants who are PRC citizens to register with and obtain approvals from SAFE prior to their participation in the plan.  In addition, Circular 78 also requires PRC citizens to register with SAFE and make the necessary applications and filings if they participated in an overseas listed company¡¯s covered equity compensation plan prior to April 6, 2007.  We believe that the registration and approval requirements contemplated in Circular 78 will be burdensome and time consuming.

 

In the future, we may adopt an equity incentive plan and make numerous stock option grants under the plan to our officers, directors and employees, some of whom are PRC citizens and may be required to register with SAFE. If it is determined that any of our equity compensation plans are subject to Circular 78, failure to comply with such provisions may subject us and participants of our equity incentive plan who are PRC citizens to fines and legal sanctions and prevent us from being able to grant equity compensation to our PRC employees. In that case, our ability to compensate our employees and directors through equity compensation would be hindered and our business operations and ability to attract and retain the most qualified employees, officers and directors may be adversely affected.

 

23
 

 

Due to various restrictions under PRC laws on the distribution of dividends by our PRC operating companies, we may not be able to pay dividends to our stockholders.

 

The Wholly-Foreign Owned Enterprise Law (1986), as amended and the Wholly-Foreign Owned Enterprise Law Implementing Rules (1990), as amended and the Company Law of the PRC (2006) contain the principal regulations governing dividend distributions by wholly foreign owned enterprises. Under these regulations, wholly foreign owned enterprises, such as the WFOE, may pay dividends only out of their accumulated profits, if any, determined in accordance with PRC accounting standards and regulations. Additionally, the WFOE is required to set aside a certain amount of their accumulated profits each year, if any, to fund certain reserve funds.  These reserves are not distributable as cash dividends except in the event of liquidation and cannot be used for working capital purposes.   

 

Furthermore, if our consolidated subsidiaries in China incur debt on their own in the future, the instruments governing the debt may restrict its ability to pay dividends or make other payments. If we or our consolidated subsidiaries are unable to receive all of the revenues from our operations due to these contractual or dividend arrangements, our results of operations may be adversely affected.

 

We may have difficulty establishing adequate management, legal and financial controls required for a US publicly listed company.

 

Our management and our current board do not have experience in the management of public companies.  The PRC historically has been deficient in Western style management and financial reporting concepts and practices, as well as in modern banking, and other control systems.  We may have difficulty hiring and retaining a sufficient number of qualified employees to work in the PRC.  As a result of these factors, we may experience difficulty in establishing management, legal and financial controls, collecting financial data and preparing financial statements, books of account and corporate records and instituting business practices that meet US public listed companies¡¯ standards.  We may, in turn, experience difficulties in implementing and maintaining adequate internal controls as required under Section 404 of the Sarbanes-Oxley Act of 2002 and other applicable laws, rules and regulations.  This may result in significant deficiencies or material weaknesses in our internal controls which could impact the reliability of our financial statements and prevent us from complying with SEC rules and regulations and the requirements of the Sarbanes-Oxley Act of 2002.  Any such deficiencies, weaknesses or lack of compliance could have a materially adverse effect on our business and the public announcement of such deficiencies could adversely impact our stock price.

 

Our lack of accounting personnel with education and experience in U.S. GAAP is a material weakness in our internal control over financial reporting and could cause an oversight or delay in detecting a material misstatement of our annual or interim financial statements.

 

With the exception of Xingbang NV, none of our subsidiaries maintain their books and records in accordance with U.S. GAAP. Guangdong Xingbang and Xinyu Xingbang, maintain their books and records in accordance with Chinese GAAP. Our Interim Chief Financial Officer, Mr. Song, and the accounting staff under his supervision are primarily responsible for preparing our books and records and converting such books and records into financial statements in accordance with U.S. GAAP.  However, Mr. Song and the accounting staff under his supervision have limited knowledge of, and no prior experience in preparing financial statements in accordance with, U.S. GAAP.  Mr. Song also prepares the necessary disclosure in our periodic reports with the SEC.  None of Mr. Song and the other accountants is a U.S. certified public accountant or a certified management accountant, neither have they attended U.S. academic institutions or extended educational programs that would provide a sufficient relevant education in U.S. GAAP. Our management concluded this deficiency constitutes a material weakness in internal control over financial reporting as of December 31, 2014.   Such material weaknesses in our internal control over financial reporting could result in a material misstatement of our financial statements that may not be prevented or detected.  As one of the steps to remedy this deficiency, we engaged a consulting firm which has expertise and experience in U.S. GAAP and SEC financial reporting to assist with U.S. GAAP conversion. However, no assurance can be given as to when or to what extent we can obtain the necessary U.S. GAAP experience. Our lack of accounting personnel with education and experience in U.S. GAAP is a material weakness in our internal control over financial reporting and could cause an oversight or delay in detecting a material misstatement of our annual or interim financial statements.

 

24
 

 

Compliance with changing regulation of corporate governance and public disclosure, and our management¡¯s inexperience with such regulations will result in additional expenses and creates a risk of non-compliance.

 

Changing laws, regulations and standards relating to corporate governance and public disclosure, including the Sarbanes-Oxley Act of 2002 and related SEC regulations, have created uncertainty for public companies and significantly increased the costs and risks associated with accessing the public markets and public reporting.  Our management team will need to invest significant management time and financial resources to comply with both existing and evolving standards for public companies, which will lead to increased general and administrative expenses and a diversion of management time and attention from revenue generating activities to compliance activities.  In addition, our management is located in the PRC has little experience with compliance with U.S. laws (including securities laws).  This inexperience may cause us to fall out of compliance with applicable regulatory requirements, which could lead to enforcement action against us and a negative impact on our stock price.

 

Failure to maintain an effective system of internal controls, we may not be able to accurately report our financial results or prevent fraud.

 

We are subject to reporting obligations under the U.S. securities laws.  The SEC, as required by Section 404 of the Sarbanes-Oxley Act of 2002, adopted rules requiring every public company to include a management report on such company¡¯s internal controls over financial reporting in its annual report, which contains management¡¯s assessment of the effectiveness of our internal controls over financial reporting.  Our management has found certain material weaknesses in our internal controls over our financial reporting. Our reporting obligations as a public company place a significant strain on our management, operational and financial resources and systems for the foreseeable future.  Effective internal controls, particularly those related to revenue recognition, are necessary for us to produce reliable financial reports and are important to prevent fraud.  As a result, our failure to achieve and maintain effective internal controls over financial reporting could result in the loss of investor confidence in the reliability of our financial statements, which in turn could harm our business and negatively impact the trading price of our stock.  Furthermore, we anticipate that we will incur considerable costs and use significant management time and other resources in an effort to comply with Section 404 and other requirements of the Sarbanes-Oxley Act.

 

Regulation and censorship of information distribution over the internet in China may adversely affect our business, and we may be liable for information displayed on, retrieved from or linked to our website.

 

China has enacted laws and regulations governing internet access and the distribution of products, services, news, information, audio-video programs and other content through the internet. In the past, the PRC government has prohibited the distribution of information through the internet that it deems to be in violation of PRC laws and regulations. If any of our internet content were deemed by the PRC government to violate any content restrictions, we would not be able to continue to display such content and could become subject to penalties, including confiscation of income, fines, suspension of business and revocation of required licenses, which could materially and adversely affect our business, financial condition and results of operations. We may also be subject to potential liability for any unlawful actions of our customers or users of our website or for content we distribute that is deemed inappropriate. It may be difficult to determine the type of content that may result in liability to us, and if we are found to be liable, we may be prevented from operating our website in China.

 

25
 

 

Regulations relating to offshore investment activities by PRC residents may limit our ability to acquire PRC companies and could adversely affect our business.

 

In July 2014, SAFE promulgated the  Circular on Issues Concerning Foreign Exchange Administration Over the Overseas Investment and Financing and Roundtrip Investment by Domestic Residents Via Special Purpose Vehicles , or Circular 37 ,  which replaced Relevant  Issues Concerning Foreign Exchange Control on Domestic Residents¡¯ Corporate Financing and Roundtrip Investment through Offshore Special Purpose Vehicles , or Circular 75. Circular 37 requires PRC residents to register with local branches of SAFE in connection with their direct establishment or indirect control of an offshore entity, referred to in Circular 37 as a ¡°special purpose vehicle¡± for the purpose of holding domestic or offshore assets or interests. Circular 37 further requires amendment to a PRC resident¡¯s registration in the event of any significant changes with respect to the special purpose vehicle, such as an increase or decrease in the capital contributed by PRC individuals, share transfer or exchange, merger, division or other material event. Under these regulations, PRC residents¡¯ failure to comply with specified registration procedures may result in restrictions being imposed on the foreign exchange activities of the relevant PRC entity, including the payment of dividends and other distributions to its offshore parent, as well as restrictions on capital inflows from the offshore entity to the PRC entity, including restrictions on its ability to contribute additional capital to its PRC subsidiaries. Further, failure to comply with the SAFE registration requirements could result in penalties under PRC law for evasion of foreign exchange regulations.

 

As Circular 37 is newly-issued, it is unclear how these regulations will be interpreted and implemented. In addition, different local SAFE branches may have different views and procedures as to the interpretation and implementation of the SAFE regulations, and it may be difficult for our ultimate stockholders or beneficial owners who are PRC residents to provide sufficient supporting documents required by the SAFE or to complete the required registration with the SAFE in a timely manner, or at all. Any failure by any of our stockholders who is a PRC resident, or is controlled by a PRC resident, to comply with relevant requirements under these regulations could subject us to fines or sanctions imposed by the PRC government, including restrictions on the ability of AmazGame, Gamespace, Shanghai ICE, 7Road Technology and Beijing Baina Technology to pay dividends or make distributions to us and on our ability to increase our investment in AmazGame, Gamespace, Shanghai ICE, 7Road Technology and Beijing Baina Technology.

 

Under Circular 37 ,  if a non-listed special purpose vehicle uses its own equity or share option to grant equity incentive awards to directors, supervisors, members of senior management or employees directly employed by a domestic enterprise that is directly or indirectly controlled by such special purpose vehicle, or with which such employee has established an employment relationship, any of such directors, supervisors, members of senior management or employees who is a PRC resident should, prior to exercising their rights, file an application with the SAFE for foreign exchange registration with respect to such special purpose vehicle. However, in practice, different local SAFE branches may have different views and procedures as to the interpretation and implementation of the SAFE regulations and, since Circular 37 was the first regulation to regulate the foreign exchange registration of a non-listed special purpose vehicle¡¯s equity incentive granted to PRC residents, there remains uncertainty with respect to its implementation.

 

The disclosures in our reports and other filings with the SEC and our other public pronouncements are not subject to the scrutiny of any regulatory bodies in the PRC. 

 

We are regulated by the SEC and our reports and other filings with the SEC are subject to SEC review in accordance with the rules and regulations promulgated by the SEC under the Securities Act and the Exchange Act. Our SEC reports and other disclosure and public pronouncements are not subject to the review or scrutiny of any PRC regulatory authority. For example, the disclosure in our SEC reports and other filings are not subject to the review by China Securities Regulatory Commission, a PRC regulator that is tasked with oversight of the capital markets in China. Accordingly, you should review our SEC reports, filings and our other public pronouncements with the understanding that no local regulator has done any review of our company, our SEC reports, other filings or any of our other public pronouncements.

 

Risks Related to Our Common Stock

 

An active and visible trading market for our common stock may not develop.

 

We cannot predict whether an active market for our common stock will develop in the future.  In the absence of an active trading market:

 

¡ñ Investors may have difficulty buying and selling or obtaining market quotations;

 

26
 

 

¡ñ Market visibility for our common stock may be limited; and

 

¡ñ A lack of visibility for our common stock may have a depressive effect on the market price for our common stock.

 

The trading price of the common stock is subject to significant fluctuations in response to variations in quarterly operating results, changes in analysts¡¯ earnings estimates, announcements of innovations by us or our competitors, general conditions in the industry in which we operate and other factors.  These fluctuations, as well as general economic and market conditions, may have a material or adverse effect on the market price of our common stock.

 

The market price for our stock may be volatile.

 

The market price for our stock may be volatile and subject to wide fluctuations in response to factors including the following:

 

¡ñ Actual or anticipated fluctuations in our quarterly operating results;

 

¡ñ Changes in financial estimates by securities research analysts;

 

¡ñ Conditions in the markets in which we compete;

 

¡ñ Changes in the economic performance or market valuations of our competitors;

 

¡ñ Announcements by us or our competitors of new services, acquisitions, strategic partnerships, joint ventures or capital commitments;

 

¡ñ Addition or departure of key personnel;

 

¡ñ Fluctuations of exchange rates between RMB and the U.S. dollar;

 

¡ñ Intellectual property or other litigation; and

 

¡ñ General economic or political conditions in China.

 

In addition, the securities market has from time to time experienced significant price and volume fluctuations that are not related to the operating performance of particular companies.

 

Our common stock may be considered a ¡°penny stock,¡± and thereby be subject to additional sale and trading regulations that may make it more difficult to sell.

 

Our common stock may be considered to be a ¡°penny stock¡± if it does not qualify for one of the exemptions from the definition of ¡°penny stock¡± under Section 3a51-1 of the Exchange Act, as amended.  Our common stock may be a ¡°penny stock¡± if it meets one or more of the following conditions: (i) the stock trades at a price less than $5.00 per share; (ii) it is NOT traded on a ¡°recognized¡± national exchange; (iii) it is not quoted on the Nasdaq Capital Market, or even if so, has a price less than $5.00 per share; or (iv) is issued by a company that has been in business less than three years with net tangible assets less than $5 million.  The principal result or effect of being designated a ¡°penny stock¡± is that securities broker-dealers participating in sales of our common stock will be subject to the ¡°penny stock¡± regulations set forth in Rules 15-2 through 15g-9 promulgated under the Exchange Act.  For example, Rule 15g-2 requires broker-dealers dealing in penny stocks to provide potential investors with a document disclosing the risks of penny stocks and to obtain a manually signed and dated written receipt of the document at least two business days before effecting any transaction in a penny stock for the investor¡¯s account.  Moreover, Rule 15g-9 requires broker-dealers in penny stocks to approve the account of any investor for transactions in such stocks before selling any penny stock to that investor.  This procedure requires the broker-dealer to: (i) obtain from the investor information concerning his or her financial situation, investment experience and investment objectives; (ii) reasonably determine, based on that information, that transactions in penny stocks are suitable for the investor and that the investor has sufficient knowledge and experience as to be reasonably capable of evaluating the risks of penny stock transactions; (iii) provide the investor with a written statement setting forth the basis on which the broker-dealer made the determination in (ii) above; and (iv) receive a signed and dated copy of such statement from the investor, confirming that it accurately reflects the investor¡¯s financial situation, investment experience and investment objectives. Compliance with these requirements may make it more difficult and time consuming for holders of our common stock to resell their shares to third parties or to otherwise dispose of them in the market or otherwise.

 

27
 

 

We do not anticipate paying cash dividends in the foreseeable future and, as a result, our investors¡¯ sole source of gain, if any, will depend on capital appreciation, if any.

 

We do not plan to declare or pay any cash dividends on our shares of common stock in the foreseeable future and currently intend to retain any future earnings for funding growth. As a result, investors should not rely on an investment in our securities if they require the investment to produce dividend income. Capital appreciation, if any, of our shares may be investors¡¯ sole source of gain for the foreseeable future. Moreover, investors may not be able to resell their common stock at or above the price they paid for them.

 

Volatility in the price of our common stock may subject us to securities litigation.

 

The market for our common stock may be characterized by significant price volatility, and we expect that our share price will continue to be more volatile than a seasoned issuer for the indefinite future. In the past, plaintiffs have often initiated securities class action litigation against a company following periods of volatility in the market price of its securities. We may, in the future, be the target of similar litigation. Securities litigation could result in substantial costs and liabilities and could divert management¡¯s attention and resources.

 

ITEM 1B.  UNRESOLVED STAFF COMMENTS.

 

None.

 

ITEM 2.     PROPERTIES

 

Our corporate offices are located at No. 1108, Sai Wei Avenue, Hi-Tech Development Zone, Xinyu City, Jiangxi Province, PRC. Under the current PRC laws, land is owned by the state, and parcels of land in rural areas, which is known as collective land, is owned by the rural collective economic organization. Land use rights are granted to an individual or entity after payment of a land use right fee is made to the applicable state or rural collective economic organization. Land use rights allow the holder of the right to use the land for a specified long-term period.  We rent our office space from Xinyu Industry, an entity which is 90% and 10% owned by Mr. Yao and his spouse respectively. We entered into a three-year lease agreement with Xinyu Industry, whereby we are obligated to pay monthly rent of approximately RMB17,000 (approximately $2,740). The lease expires on June 30, 2015. We believe the rent is reasonable and in accordance with market prices.

 

In August 2014, Xinyu Xingbang leased Guangzhou office premises from an independent third party, Jingyan Yang, pursuant to a lease agreement and pays a monthly rental of $1,048. The lease shall expire on August 27, 2015.

 

Guangdong Xingbang leased office from Mr. Yao and his spouse pursuant to a one-year lease agreement and paid a monthly rental of RMB81,782 (approximately $13,127). The lease expired on December 31, 2012. We renewed the lease with a three-year term and are obligated to pay monthly rent of RMB96,000 (approximately $15,472) until December 31, 2016. We believe the rent is reasonable and in accordance with market prices.

  

In September 2013, Guangdong Xingbang leased Zhongshan office premises from an independent third party, Zhongshan Guzhen Asset Management Ltd, pursuant to a lease agreement and pays a monthly rental of $1,845, which expires on August 31, 2018.

 

28
 

 

ITEM 3.     LEGAL PROCEEDINGS

 

We are currently not a party to any legal proceeding and are not aware of any legal claims that we believe will have a material adverse effect on our business, financial condition or operating results. However, from time to time, we may become involved in various lawsuits and legal proceedings which arise in the ordinary course of business. Litigation is subject to inherent uncertainties, and an adverse result in these or other matters may arise from time to time that may harm our business.

 

ITEM 4.     MINE SAFETY DISCLOSURES

 

Not applicable.

 

PART II

 

ITEM 5.      MARKET FOR REGISTRANT¡¯S COMMON EQUITY, RELATED STOCKHOLDER MATTERS AND ISSUER PURCHASES OF EQUITY SECURITIES.

 

Market Information

 

Our common stock started trading on OTCOB under the trading symbol ¡°CXGP¡± on June 20, 2012. As of the date of this report, there have been limited and sporadic trades of the Company¡¯s securities. The last reported trade and posted closing price of the Company¡¯s common stock, per www.otcmarkets.com, was for 100 shares at $16.50 per share on March 16, 2015.

 

The following table sets forth the quarterly average high and low closing big prices per share for our Common Stock:

  

    High   Low
Fiscal year ended December 31, 2014   $ 10.50     $ 1.67  
Quarter ended September 30, 2014     6.50       6.00  
Quarter ended June 30, 2014     6.00       6.00  
Quarter ended March 31, 2014     6.00       6.00  
Period ending March 27, 2015     16.50       15.50  
Fiscal year ended December 31, 2013     6.00       6.00  
Quarter ended September 30, 2013     6.00       6.00  
Quarter ended December 31, 2013     6.00       6.00  
Period ending March 31, 2014     6.00       6.00  

  

The source for the high and low closing bids quotations was www.otcmarkets.com.

 

The transfer agent for our common stock is Island Stock Transfer at 15500 Roosevelt Boulevard, Suite 301, Clearwater, Florida 33760.

 

Holders

 

As of December 31, 2014, there were approximately 139 stockholders of record of our common stock. There are no shares of our preferred stock outstanding at the date of this report.

 

Dividends

 

Since inception, no dividends have been paid on the common stock. We intend to retain any earnings for use in our business activities, so it is not expected that any dividends on the common stock will be declared and paid in the foreseeable future. Although we intend to retain earnings, if any, to finance the exploration and growth of our business, our Board of Directors has the discretion to declare and pay dividends in the future.  Payment of dividends in the future will depend upon the earnings, capital requirements, and other factors which the Board of Directors may deem relevant.

 

29
 

 

No Equity Compensation Plan

 

We do not have any equity compensation plans. Our Board of Directors may adopt one or more equity compensation plan in the future.

 

Recent Sales of Unregistered Securities and use of Proceeds from Unregistered Securities

 

None.

 

Reports to Security Holders

 

We file annual, quarterly and current reports with the Securities and Exchange Commission, or SEC. The public may read and copy any materials filed with the Securities and Exchange Commission at the Securities and Exchange Commission¡¯s Public Reference Room at 100 F Street, N.E., Washington, D.C. 20549. The public may also obtain information on the operation of the Public Reference Room by calling the Securities and Exchange Commission at 1-800-SEC-0330. The Securities and Exchange Commission maintains an Internet site that contains reports, proxy and information statements, and other information regarding issuers that file electronically with the Securities and Exchange Commission. The address of that site is http://www.sec.gov.

 

ITEM 6.     SELECTED FINANCIAL DATA

 

As a ¡°smaller reporting company,¡± as defined by Item 10 of Regulation S-K, the Company is not required to provide this information.

 

ITEM 7.     MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.

 

Management¡¯s Discussion and Analysis of Financial Condition and Results of Operations, which we refer to as the MD&A, is intended to help the reader understand our Company, our operations and our present business environment. The MD&A is provided as a supplement to, and should be read in conjunction with, our consolidated financial statements and the accompanying notes.

 

The following discussion and analysis of our financial condition and results of operations should be read in conjunction with our audited consolidated financial statements and related notes included elsewhere in this annual report on Form 10-K. Some of the information contained in this discussion and analysis constitutes forward-looking statements that involve risks and uncertainties. Actual results could differ materially from those discussed in these forward-looking statements. Factors that could cause or contribute to these differences include, but are not limited to, those discussed below and elsewhere in this annual report on Form 10-K particularly under ¡°Special Note Regarding Forward-Looking Statements¡± and ¡°Risk Factors.¡±

 

Unless otherwise specified, references to Notes to our consolidated financial statements are to the Notes to our audited consolidated financial statements as of December 31, 2014 and 2013 and for the years ended December 31, 2014 and 2013.

 

This discussion should be read in conjunction with the other sections of this 10-K, including the related exhibits. The various sections of this discussion contain a number of forward-looking statements, all of which are based on our current expectations and could be affected by the uncertainties and risk factors described throughout this 10-K. See ¡°Item 1A. Risk Factors.¡± Our actual results may differ materially.

 

30
 

 

Overview

 

We were formed as a Nevada corporation on April 12, 2011 to acquire operational control over Guangdong Xingbang. Since foreign investors are restricted by the laws and regulations of the People¡¯s Republic of China to operate the media and e-commerce business in China, we operate our business through ownership of the WFOE that provides management, consulting, investment and technical services to Guangdong Xingbang. We do not own any direct equity interest in Guangdong Xingbang. In May 2011, the WFOE entered into a series of contractual arrangements which effectively give the WFOE operational control over Guangdong Xingbang despite the lack of direct ownership. As a result of these contractual arrangements, we treat Guangdong Xingbang as a variable interest entity, or VIE, under U.S. generally accepted accounting principles, and we have included its historical financial results in our consolidated financial statements.

 

Our subsidiaries, Xingbang NV, Xingbang BVI and Xingbang HK are holding companies which do not have any operations or own any assets except for the ownership of the WFOE.  Guangdong Xingbang and WFOE each own 50% of the equity interest of Xinyu Xingbang. The only current operation of the WFOE is to provide consulting and management services to Guangdong Xingbang. Currently, we rely on results of operations of Xinyu Xingbang.

 

We generated revenue of $37,518 and $19,853 for our fiscal year ended 2014 and 2013 respectively representing an increase of 89%. During 2014, we had one revenue stream which is e-commerce related services. Our revenue from providing e-commerce related services was $37,518 and $0 in 2014 and 2013, representing an increase of 100% as we started generating revenue from our e-commerce business. Advertising and consulting revenue were discontinued in 2013 as a result of the change of our business model to focus on revamping our e-commerce business.

 

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Results of Operations ¡ª Year Ended December 31, 2014 Compared to Year Ended December 31, 2013

 

The following table presents, for the years indicated, our consolidated statements of operations information.

 

    Years ended December 31  
    2014     2013  
             
REVENUE            
Advertising   $ -     $ 10,093  
Consulting service     -       9,760  
E-commerce     37,518       -  
Total revenue     37,518       19,853  
                 
COST OF REVENUE                
Advertising     -       64,319  
Consulting service     -       79,058  
E-commerce     1,278,142       404,784  
Total cost of revenue     1,278,142       548,161  
                 
GROSS LOSS     (1,240,624 )     (528,308 )
                 
OPERATING EXPENSES                
Selling expenses     1,256,725       499,986  
General and administrative expenses     903,093       1,447,095  
Impairment of website development cost     -       505,624  
Depreciation - property and equipment     111,003       116,387  
Total Operating Expenses, net     2,270,821       2,569,092  
                 
NET LOSS FROM OPERATIONS     (3,511,445 )     (3,097,400 )
                 
OTHER INCOME (EXPENSES)                
Interest income     1,609       1,205  
Other income     37,865       55,098  
Other expenses     (2,866 )     (7,747 )
Gain (loss) on disposal of property and equipment, net     618       (146,415 )
Total Other Income (Expenses), net     37,226       (97,859 )
                 
NET LOSS BEFORE TAXES     (3,474,219 )     (3,195,259 )
                 
Income tax expense     -       -  
                 
NET LOSS     (3,474,219 )     (3,195,259 )
                 
OTHER COMPREHENSIVE GAIN/(LOSS)                
Foreign currency translation gain (loss)     117,859       (69,621 )
                 
COMPREHENSIVE LOSS   $ (3,356,360 )   $ (3,264,880 )
                 
Net loss per share
- basic and diluted
  $ (0.04 )   $ (0.04 )
                 
Weighted average number of shares outstanding during the year
- basic and diluted
    81,244,000       81,244,000  

  

32
 

 

Revenue

 

During the year ended December 31, 2014, we had total revenue of $37,518, all of which was attributable to revenue generated from e-commerce related services. During the year ended December 31, 2013, we had total revenue of $19,853. Of this, $10,093 was attributable to revenue generated from advertising, and $9,760 was attributable to consulting services rendered. The increase of $17,665 or approximately 88.98% was mainly revenue generated from our e-commerce business. During the year ended December 31, 2014, the Company earned $22,208 from service flagship stores and $15,310 from Media Integrated Advertising Communication Package.

 

Cost of revenue

 

Cost of revenue historically comprised of printing cost, editorial fee, agent fee, salaries of consulting service providers, amortization of website development costs, salaries of website administrators, commission paid to technical service stations, service fee paid for Media Integrated Advertising Communication Package and business tax relating to advertising and service rendered. However, due to the shift of business focus, the only cost of revenue in 2014 is the cost related to e-commerce.

 

Cost of revenue for the year ended December 31, 2014 was $1,278,142, compared to $548,161 for the year ended December 31, 2013, an increase of $729,981, or approximately 133.17%. The reason for the increase was mainly due to discontinued operation of advertising and consulting business and the increase in salary of website administrators, commission fees to technical service stations and service fee paid for Media Integrated Advertising Communication Package relating to e-commerce business. 

 

Gross Loss

 

Gross loss was $1,240,624 in 2014, an increase of $712,316, or approximately 134.83%, compared to gross loss of $528,308 in 2013. The increase was mainly due to the increase in cost of e-commerce business, as well as the decrease in cost of advertising and consulting business.

 

Operating expenses

 

Operating expenses consist of selling, general and administrative expense, impairment of website development cost and depreciation.

 

Operating expenses for the year ended December 31, 2014 were $2,270,821, mainly composed of $1,256,725 in selling expenses, $903,093 in general and administrative expenses, and $ 111,003 in depreciation. Operating expenses for the year ended December 31, 2013 were $2,569,092, mainly composed of $499,986 in selling expenses, $1,447,095 in general and administrative expenses, $505,624 in impairment of website development cost, and $116,387 in depreciation. The decrease in operating expenses from the year ended December 31, 2014 to 2013 was $298,271, or approximately 11.61%. The decrease was mainly due to the decrease in impairment of website development cost and rental expense and increase in information technology expenses. 

 

Other income (expenses), net

 

Other income (expenses), net, consists mainly of net of interest income, other income, other expenses and gain (loss) on disposal of property and equipment, net.

 

Other income, net, for the year ended December 31, 2014 was $ 37,226 compared to other expense, net, $97,859 for the year ended December 31, 2013, a decrease of $ 135,085 or approximately 138.04%. The decrease in other income (expense), net, was primarily due to the decrease in loss on disposal of property and equipment, which was $147,033, or 100.42%.  There was a gain on disposal of property and equipment of $ 618 in 2014 but a net loss of 146,415 was incurred in 2013. On December 31, 2013, Xinyu Xingbang and Xinyu Industry agreed upon the termination of the lease agreement of the showrooms. The leasehold improvement for the showrooms was wholly relinquished by Xinyu Xingbang in order to offset the amount due to Xinyu Industry arose from the rental of showrooms, resulting in a loss on disposal with $151,055 in 2013.

 

Income tax expense

 

Income tax expenses were $0 for the years ended December 31, 2014 and 2013.

 

33
 

 

Net Loss

 

Net loss was $3,474,219 for the year ended December 31, 2014, and net loss was $3,195,259 for the year ended December 31, 2013. The increase was mainly the result of an increase in cost of e-commerce business and decrease in operating expenses and other expenses.

 

Other comprehensive gain/(loss)

 

Other comprehensive gain was $ 117,859 for the year ended December 31, 2014. Other comprehensive loss was $69,621 for the year ended December 31, 2013. The change of foreign currency translation gains was primarily caused by the fluctuation in the RMB to U.S. dollar exchange rate in 2014 compared to 2013.

 

Liquidity and Capital Resources

 

Cash and cash equivalents

 

Cash and cash equivalents consist primarily of cash on hand and demand deposits at banks. We had $198,744 and $284,001 of cash and cash equivalents on hand as of December 31, 2014 and 2013 respectively. There was a decrease of $85,257 in our cash and cash equivalents from December 31, 2013 to December 31, 2014.

 

The decrease in our cash and cash equivalents from December 31, 2013 to December 31, 2014 was largely attributable to an increase in net cash used in operating activities, increase in net cash used in investing activities, and increase in cash provided by financing activities, which was $843,066, $193,448 and $878,773 respectively, on a period-to-period basis.

 

We require cash for working capital, capital expenditures, repayment of debt, salaries, commissions and related benefits and other operating expenses and income taxes. We expect that our working capital needs will increase for the foreseeable future, as we continue to develop and grow our business. See ¡°Business ¡ª General.¡± For 2015, we are estimating a cash inflow of approximately $3 million and an outflow of approximately $3 million as we are starting to generate revenue from e-commerce platform.

 

The following table summarizes our cash flows for the years ended December 31, 2014 and 2013:

 

    2014     2013  
Net cash used in operating activities   $ (2,485,774 )   $ (1,642,708 )
Net cash used in investing activities   $ (498,206 )   $ (304,758 )
Net cash provided by financing activities   $ 2,906,492     $ 2,027,719  

 

Net Cash Used in Operating Activities. Net cash used in operating activities was $2,485,774 for the year ended December 31, 2014, and net cash used in operating activities was $1,642,708 for the year ended December 31, 2013. The most significant items affecting the comparison of our operating cash flow for the years ended December 31, 2014 and 2013 are summarized below:

 

¡ñ Increase in cash loss from operations - Our net loss from operations, excluding depreciation, amortization, impairment of website development cost and net gain (loss) on disposal of property and equipment, increased by $1,051,962 on a period-to-period basis, from cash loss of $2,311,872 for the year ended December 31, 2013 to $3,363,834 for the year ended December 31, 2014, which negatively impacted our cash flows from operations. The increase in cash loss from operations was mainly due to the increase in salaries of website administrators in cost of e-commerce and information technology expenses in selling expenses from 2013 to 2014.

 

¡ñ

Increase in other payables and accrued expenses - The increase in other payables and accrued expenses was $1,068,712 during the year ended December 31, 2014, while it decreased by $74,462 for the year ended in 2013. The reason for the increase was that we are generating e-commerce revenue in 2014. According to contracts, customers need to pay deposits for online flagships and service payment made in advance. During the year 2014, over 612 customers have paid deposits, bringing huge increase in receipt in advance and deposits received from customers.

   

34
 

 

Net Cash Used in Investing Activities. Our investing activities for the year ended December 31, 2014 used cash of $498,206. Our investing activities for the year ended December 31, 2013 used cash of $304,758. The increase in cash used in investing activities was largely caused by the increase of $360,304 in purchase of property and equipment, and decrease of $168,685 in payments for website development cost respectively, on a period-to-period basis.

 

Net Cash Provided by Financing Activities. Net cash provided by financing activities was $2,906,492 for the year ended December 31, 2014 and $2,027,719 for the year ended December 31, 2013 respectively. The increase was mainly due to the increase in advances from related companies for $1,553,250 and the increase in repayments to related companies for $493,367.

 

Capital Resources

 

We had a negative working capital of $7,982,920 and $4,249,349 as of December 31, 2014 and 2013 respectively. The reason for the increase from December 31, 2013 to December 31, 2014 was primarily due to the effect of increase in amounts due to related companies, other payables and accrued expenses and property and equipment.

 

Under the VIE Agreements, Guangdong Xingbang pays the WFOE a consulting service fee, payable in RMB each quarter, equivalent to all of its net income for such quarter based on its quarterly financial statements, prepared in accordance with generally accepted accounting principles of the PRC. The WFOE then may transfer the cash payment to the offshore holding companies (Xingbang HK, Xingbang BVI and Xingbang NV) via dividend payment, after deduction of relevant taxes.  If we obtain funds through financing in the US, Xingbang HK may invest in the WFOE. It is generally prohibited for PRC resident enterprises, including foreign owned entities, to make inter-company loans. However, management believes it is in compliance with the current PRC law for the WFOE to deposit the funds into a PRC bank account and request the PRC bank to lend the funds to Guangdong Xingbang.

 

We are a holding company with no significant revenue-generating operations of our own, and thus any cash flows from operations are and will be generated by Xinyu Xingbang and Guangdong Xingbang. Although there are negative cash flows from operations, the stockholders and related companies agreed to lend more funds to the Company as needed for management to execute its business plan for at least the next twelve months. The WFOE¡¯s ability to make loans or pay dividends are restricted under PRC law and may be restricted under the terms of future indebtedness, its governing documents or other agreements. Based upon the cash on hand, anticipated cash to be received from our operations and the expected availability of cash from Guangdong Xingbang¡¯s stockholders and related companies, we believe that our sources of liquidity will be sufficient to enable us to meet our cash needs for at least the next 12 months. Nevertheless, our liquidity and capital position could be adversely affected by:

 

¡ñ Loss of revenue from the ju51 Online Mall;

 

¡ñ Guangdong Xingbang¡¯s delay or discontinuance of  payment of consulting fees under the VIE agreements;

 

¡ñ Any change of policy on accounts receivable;

 

¡ñ The enactment of new laws and regulations;

 

¡ñ Our inability to grow our business as we anticipate by expanding our operation of the new e-commerce business;

 

¡ñ Any other changes in the cost structure of our underlying business model; and

 

¡ñ Any of the other risks and uncertainties described in ¡°Item 1A. Risk Factors.¡±

 

Debt Obligations

 

The following is a summary of amounts outstanding under our debt obligations as of December 31, 2014 and 2013.

 

    2014     2013  
Due to related companies   $ 5,173,317     $ 2,098,552  
Due to stockholders     1,611,708       1,836,232  
    $ 6,785,025     $ 3,934,784  

 

35
 

 

Due to related companies

 

As of December 31, 2014 and 2013, Xinyu Xingbang owed $65,760 and $33,698 respectively to Xinyu Industry for rental expense of office used by Xinyu Xingbang. The amount due is unsecured, interest free and repayable on demand.

 

As of December 31, 2014 and 2013, Xinyu Xingbang owed $14,506 and $0 respectively to Zhongxing Decoration, for service fee paid for Media Integrated Advertising Communication Package. The amount due is unsecured, interest free and repayable on demand.

 

As of December 31, 2014 and 2013, Xinyu Xingbang owed $60 and $0 respectively to Zhongxing Decoration, for staff housing fund and social insurance paid on behalf of Xinyu Xingbang. The amount due is unsecured, interest free and repayable on demand.

 

On January 3, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a loan period started on January 5, 2013 and became due on January 4, 2014. On January 3, 2014 and January 4, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of January 4, 2016. The use of this loan is solely for the general and administrative operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $161,171 and $165,189 respectively to Xinyu Industry for the relevant loan.

 

On January 10, 2013, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB5,000,000. The loan is interest free and unsecured with a loan period started on January 15, 2013 and became due on January 14, 2014. On January 10, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of January 14, 2015. The use of this loan is only for the operation of Xinyu Xingbang. RMB3,000,000 was repaid on December 3, 2014. On January 14, 2015, the loan agreement with Xinyu Industry was renewed with an amount of RMB2,000,000, the same terms and a renewed due date of January 14, 2016. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $825,942 respectively to Xinyu Industry for the relevant loan.

 

On May 30, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on June 6, 2013 and is due on June 5, 2014. On July 30, 2014, the loan was renewed with the same terms and a renewed due date of June 5, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

On July 25, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on July 31, 2013 and was due on July 30, 2014. On July 30, 2014, the loan was renewed with the same terms and a renewed due date of July 30, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

On September 5, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on September 10, 2013 and was due on September 10, 2014. On September 9, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of September 9, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

36
 

 

On September 5, 2013, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on September 12, 2013 and was due on September 11, 2014. On September 11, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of September 11, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

  

On December 8, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on December 12, 2013 and is due on December 11, 2014. On December 12, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of December 11, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

On December 8, 2013, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB4,000,000. The loan is interest free and unsecured with a loan period started on December 12, 2013 and is due on December 11, 2014. On December 12, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of December 11, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $644,683 and $660,753 respectively to Xinyu Industry for the relevant loan.

 

On January 14, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on January 14, 2014 and is due on January 13, 2015. On January 13, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of January 13, 2016. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $0 respectively to Xinyu Industry for the relevant loan.

  

On February 11, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a term from February 13, 2014 and is due on February 12, 2015. On February 12, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of February 12, 2016. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $0 respectively to Xinyu Industry for the relevant loan.

 

On February 11, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a term from February 12, 2014 and is due on February 11, 2015. On February 11, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of February 11, 2016. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $161,171 and $0 respectively to Xinyu Industry for the relevant loan.

 

On March 8, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB300,000. The loan is interest free and unsecured with a term from March 12, 2014 and is due on March 11, 2015. On March 11, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of March 11, 2016. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $48,351 and $0 respectively to Xinyu Industry for the relevant loan.

 

On March 8, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a term from March 12, 2014 and is due on March 11, 2015. On March 11, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of March 11, 2016. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $80,585 and $0 respectively to Xinyu Industry for the relevant loan.

 

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On April 10, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,500,000. The loan is interest free and unsecured with a term from April 14, 2014 and is due on April 13, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $241,756 and $0 respectively to Xinyu Industry for the relevant loan.

 

On April 10, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from April 14, 2014 and is due on April 13, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan.

 

On April 20, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB5,000,000. The loan is interest free and unsecured with a term from April 23, 2014 and is due on April 22, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $805,854 and $0 respectively to Xinyu Industry for the relevant loan.

 

On August 26, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a term from August 27, 2014 and is due on August 26, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $161,171 and $0 respectively to Xinyu Industry for the relevant loan.

 

On September 8, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,500,000. The loan is interest free and unsecured with a term from September 9, 2014 and is due on September 8, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $402,927 and $0 respectively to Xinyu Industry for the relevant loan.

 

On September 17, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a term from September 18, 2014 and is due on September 17, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $161,171 and $0 respectively to Xinyu Industry for the relevant loan.

 

On October 14, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from October 14, 2014 and is due on October 13, 2015. The use of this loan is solely for the operations of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan.

 

On December 1, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from December 1, 2014 and is due on November 30, 2015. The use of this loan is solely for the operations of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan.

 

On December 11, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB300,000. The loan is interest free and unsecured with a term from December 11, 2014 and is due on December 10, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $48,351 and $0 respectively to Xinyu Industry for the relevant loan.

 

On December 12, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from November 12, 2014 and is due on November 11, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan.

 

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Due to stockholders 

 

As of December 31, 2014 and 2013, Guangdong Xingbang owed $0 and $184,350 respectively, to Mr. Yao and his spouse for lease of office premises used by Guangdong Xingbang. The amount due is unsecured, interest free and repayable on demand.

 

As of December 31, 2014 and 2013, WFOE owed $805,854 and $825,941 respectively, to Mr. Yao. The loan is interest free and unsecured. The loan was entered into on May 31, 2012, and the loan period started on June 11, 2012 and was due on June 10, 2013. On May 31, 2013 and August 7, 2014, the loan was renewed with the same terms and a renewed due date of June 11, 2015. The proceeds of the loan were used as the capital investment in Xinyu Xingbang, which is 50% owned by WFOE and 50% owned by Guangdong Xingbang.

 

As of December 31, 2014 and 2013, Guangdong Xingbang owed $805,854 and $825,941 respectively, to Mr. Yao. The loan is interest free and unsecured. The loan was entered into on May 31, 2012, and the loan period started on June 19, 2012 and was due on June 18, 2013. On June 10, 2013 and July 30, 2014, the loan was renewed with the same terms and a renewed due date of June 18, 2015. The proceeds of the loan were used as the capital investment in Xinyu Xingbang, which is 50% owned by WFOE and 50% owned by Guangdong Xingbang. 

 

Off-Balance Sheet Arrangements

 

As of December 31, 2014 and 2013, we did not have any off-balance sheet obligations involving unconsolidated subsidiaries that provide financing or potentially expose us to unrecorded financial obligations. All of our obligations with respect to Guangdong Xingbang have been presented on our consolidated balance sheets as of each such date.

 

Critical Accounting Policies and Estimates

 

In preparing our consolidated financial statements in conformity with accounting principles generally accepted in the United States of America, we make estimates and assumptions that affect the accounting, recognition and disclosure of our assets, liabilities, stockholders¡¯ deficit, revenues and expenses. We make these estimates and assumptions because certain information that we use is dependent upon future events, which cannot be calculated with a high degree of precision from data available or cannot be readily calculated based upon generally accepted methodologies. In some cases, these estimates are particularly difficult and therefore require a significant amount of judgment. Actual results could differ from the estimates and assumptions that we use in the preparation of our consolidated financial statements. Below is a summary of our most important accounting policies that may affect our consolidated financial statements.

 

Principles of consolidation

 

The accompanying consolidated group financial statements of China Xingbang Industry Group Inc., its subsidiaries and variable interest entities (¡°VIEs¡±) (collectively the ¡°Group¡±) have been prepared in accordance with generally accepted accounting principles in the United States of America (¡°GAAP¡±) and pursuant to the rules and regulations of the U.S. Securities and Exchange Commission (¡°SEC¡±).

 

All significant inter-company accounts and transactions have been eliminated in consolidation.

 

Variable interest entity

 

In accordance with Accounting Standards Codification, or ASC 810, the Company analyzes its variable interests including its equity investments. The Company determines its interests in potential VIEs and then assesses whether the Company is the primary beneficiary of each VIE. If the Company determines it is the primary beneficiary of a VIE, the Company consolidates its assets, liabilities, results of operations and cash flows. If the Company is not the primary beneficiary, the Company accounts for such interests using other applicable GAAP.

 

39
 

 

Revenue recognition

 

The Company recognizes revenues under ASC 605, Revenue Recognition, when all of the following have occurred: persuasive evidence of arrangement with the customer, services have been performed, fees are fixed or determinable and collectability of the fees is reasonably assured.

 

Advertising

 

The Company previously published two weekly newspapers, namely ¡°Guzhen Lighting Weekly¡± and ¡°China Ceramic Weekly¡±. The newspapers were distributed free of charge to manufacturers, dealers, accessory providers and decoration designers engaged in lighting and ceramics industries in the PRC. During the second quarter of 2012, the printing and publication of the two newspapers were combined into one, and renamed ¡°Industry Economy Review¡±. The combined newspaper was distributed free of charge to general distributors engaged in the home furnishings industry in the PRC. The Company derived revenue from the sale of advertising space in the newspaper. The customers usually pay the fees in advance which are recorded as deferred revenue under current liabilities. The advertising revenue was recognized as income when the advertisements are published in the newspaper or the related advertising services are rendered. On March 6, 2013, we entered into an addendum agreement with Shopping Guide to change the publishing frequency from weekly to bi-weekly and agreed that circulation of the ¡° Industry Economy Review ¡± was discontinued on December 31, 2013.

 

Consulting service

 

The Company provided various marketing consulting services to its clients in the PRC based on a negotiated fixed-price contract. The clients usually pay the fees in advance when the contract is signed or before the commencement of work. The Company recognized these services-based revenues from contracts when (i) services are rendered; (ii) clients recognize the completion of services; and (iii) collectability is reasonably assured. Fees received in advance were recorded as deferred revenue under current liabilities. The consulting service business was discontinued as of December 31, 2013.

 

E-Commerce

 

The Company provides various e-commerce services to its clients in the PRC based on a negotiated fixed-price contract for use of its online platform. The clients usually pay the fees in advance when the contract is signed or before the use of e-commerce. The Company recognizes these services-based revenues from contracts when (i) services are rendered; (ii) clients recognize the completion of services; and (iii) collectability is reasonably assured. Fees received in advance are recorded as deferred revenue under current liabilities. The Company also develops other sources of revenue and charges commission on transactions made through the Ju51 mall.

 

Cost of revenue

 

Cost of advertising

 

Cost of advertising mainly includes printing cost, editorial fees, agent fees and business tax which are recognized as the costs are incurred.

 

Cost of consulting service

 

Cost of consulting services mainly includes the salaries of consulting service providers and business tax related to the service.

 

Cost of e-commerce

 

Cost of e-commerce mainly includes amortization of website development cost, salaries of website administrators, commission paid to technical service stations, service fee for Media Integrated Advertising Communication Package and business tax related to the service.

 

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Income taxes

 

Income taxes are accounted for under the asset and liability method in accordance with ASC 740-10. Deferred tax assets and liabilities are recognized for future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases and operating loss and tax credit carryforwards. Deferred tax assets and liabilities are measured using the enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date. The Company provides valuation allowances against the net deferred tax asset for amounts that are not considered more likely than not to be realized.

 

A tax position is recognized as a benefit only if it is ¡°more likely than not¡± that the tax position would be sustained in a tax examination, with a tax examination being presumed to occur. The amount recognized is the largest amount of tax benefit that is greater than 50% likely of being realized on examination. For tax positions not meeting the ¡°more likely than not¡± test, no tax benefit is recorded. The adoption had no effect on the Company¡¯s financial statements.

 

Deferred tax is accounted for using the balance sheet liability method in respect of temporary differences arising from differences between the carrying amount of assets and liabilities in the financial statements and the corresponding tax basis used in the computation of assessable tax profit. In principle, deferred tax liabilities are recognized for all taxable temporary differences, and deferred tax assets are recognized to the extent that is probable that taxable profit will be available against which deductible temporary differences can be utilized. Deferred tax is calculated at the tax rates that are expected to apply to the period when the asset is realized or the liability is settled. Deferred tax is charged or credited in the profit or loss, except when it is related to items credited or charged directly to equity, in which case the deferred tax is also dealt with in equity. Deferred tax assets and liabilities are offset when they relate to income taxes levied by the same taxation authority and the Company intends to settle its current tax asset and liabilities on a net basis. As of December 31, 2014 and 2013, the Company¡¯s net deferred tax assets amounted to $0.

 

Foreign currency transactions

 

The reporting currency of the Company is the United States Dollars ("US$"). Xingbang NV, Xingbang BVI, Xingbang HK, WFOE, Guangdong Xingbang and Xinyu Xingbang maintain their accounting records in their functional currencies of US$, Hong Kong Dollars (¡°HK$¡±), HK$, Renminbi (¡°RMB¡±), RMB and RMB respectively. Foreign currency transactions during the year are translated to the functional currency at the approximate rates of exchange on the dates of transactions. Monetary assets and liabilities denominated in foreign currencies at the balance sheet date are translated at the approximate rates of exchange at that date. Non-monetary assets and liabilities are translated at the rates of exchange prevailing at the time the asset or liability was acquired. Exchange gains or losses are recorded in the statement of operations.

 

The financial statements are translated into US$ using the closing rate method. The balance sheet items are translated into US$ using the exchange rates at the respective balance sheet dates. The capital and various reserves are translated at historical exchange rates prevailing at the time of the transactions while income and expenses items are translated at the average exchange rate for the year. All exchange differences are recorded within equity.

 

The exchange rates used to translate amounts in HK$ and RMB into US$ for the purposes of preparing the financial statements were as follows:

 

    December 31, 2014   December 31, 2013
Balance sheet items, except for share capital, additional paid-in capital and retained earnings as of year ended   US$1=HK$7.8
  =RMB6.2046
  US$1=HK$7.8
   =RMB6.0537
         
Amounts included in the statements of operations and cash flows for the year   US$1=HK$7.8
  =RMB6.1620
  US$1=HK$7.8
  =RMB6.1478

 

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The translation gain recorded for the year ended December 31, 2014 was $117,859. The translation loss recorded for the year ended December 31, 2013 was $69,621.

 

No presentation is made that RMB amounts have been, or would be, converted into US$ at the above rates. Although the Chinese government regulations now allow convertibility of RMB for current account transactions, significant restrictions still remain. Hence, such translations should not be construed as representations that RMB could be converted into US$ at that rate or any other rate.

 

The value of RMB against US$ and other currencies may fluctuate and is affected by, among other things, changes in China¡¯s political and economic conditions, Any significant revaluation of RMB may materially affect the Company¡¯s financial condition in terms of US$ reporting.

 

Cash and cash equivalents

 

For purpose of the statements of cash flows, cash and cash equivalents include cash on hand and demand deposits with banks with a maturity of less than three months.

 

Property and equipment

 

Property and equipment are stated at cost, less accumulated depreciation. Expenditures for additions, major renewals and betterments are capitalized and expenditures for maintenance and repairs are charged to expense as incurred.

 

Depreciation is provided on a straight-line basis, less estimated residual value over the assets¡¯ estimated useful lives. The estimated useful lives are as follows:

 

Leasehold improvements 10 years (or the lease term, if shorter)
Motor vehicles 5 years
Office equipment 5 years

 

Long-lived assets

 

According to paragraph 360-10-35-17 of the ASC, all long-lived assets, including property and equipment, are reviewed for impairment whenever events or changes in business circumstances indicate that the carrying amount of the assets may not be fully recoverable. If impairment is indicated, we reduce the carrying value of the asset to fair value. Fair value would be determined by the use of appraisals, discounted cash flow analyses or comparable fair values of similar assets.

  

Recent Accounting Pronouncements

 

In May 2014, the Financial Accounting Standards Board (¡°FASB¡±) issued Accounting Standards Update ("ASU") 2014-09 "Revenue from Contracts with Customers" (Topic 606) ("ASU 2014-09"). ASU 2014-09 is a comprehensive new revenue recognition model requiring a company to recognize revenue to depict the transfer of goods or services to a customer at an amount reflecting the consideration it expects to receive in exchange for those goods or services. In adopting ASU 2014-09, companies may use either a full retrospective or a modified retrospective approach. ASU 2014-09 is effective for the first interim period within annual reporting periods beginning after December 15, 2016, and early adoption is not permitted. The Company will adopt ASU 2014-09 during the first quarter of fiscal 2017. Management is evaluating the provisions of this statement and has not determined what impact the adoption of ASU 2014-09 will have on the Company's financial position or results of operations.

 

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In August 2014, FASB issued ASU No. 2014-15 Preparation of Financial Statements ¨C Going Concern (Subtopic 205-40), Disclosure of Uncertainties about an Entity¡¯s Ability to Continue as a Going Concern. Under GAAP, continuation of a reporting entity as a going concern is presumed as the basis for preparing financial statements unless and until the entity¡¯s liquidation becomes imminent. Preparation of financial statements under this presumption is commonly referred to as the going concern basis of accounting. If and when an entity¡¯s liquidation becomes imminent, financial statements should be prepared under the liquidation basis of accounting in accordance with Subtopic 205-30, Presentation of Financial Statements¡ªLiquidation Basis of Accounting. Even when an entity¡¯s liquidation is not imminent, there may be conditions or events that raise substantial doubt about the entity¡¯s ability to continue as a going concern. In those situations, financial statements should continue to be prepared under the going concern basis of accounting, but the amendments in this Update should be followed to determine whether to disclose information about the relevant conditions and events. The amendments in this Accounting Standards Update are effective for the annual period ending after December 15, 2016, and for annual periods and interim periods thereafter. Early application is permitted. The Company will evaluate the going concern considerations in this ASU, however, at the current time management does not believe that it met conditions which would make the Company's financial statements for this period be subject to additional disclosure requirements.

 

All other accounting standards that have been issued or proposed by the FASB that do not require adoption until a future date are not expected to have a material impact on the financial statements upon adoption. 

 

ITEM 7A.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISKS

 

As a ¡°smaller reporting company,¡± as defined by Item 10 of Regulation S-K, the Company is not required to provide this information.

  

ITEM 8.     FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

 

Balance sheets, as of December 31, 2014 and 2013, and statements of operations, stockholders¡¯ deficit and cash flows for each of the two years in the period ended December 31, 2014, and 2013, together with the related notes and the reports of independent registered public accounting firms, are set forth on the ¡°F¡± pages of this report.

 

ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE

 

None.

 

ITEM 9A.  CONTROLS AND PROCEDURES

 

Disclosure Controls and Procedures

 

At the conclusion of the fiscal year ended December 31, 2014, we carried out an evaluation, under the supervision and with the participation of our management, including our Chief Executive Officer and Chief Financial Officer, of the effectiveness of the design and operation of our disclosure controls and procedures (as such term is defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934 (the ¡°Exchange Act¡±)). Based on our assessment, Mr. Yao, our Chief Executive Officer and Mr. Song, our Interim Chief Financial Officer, determined that, as of December 31, 2014, the evaluation of the effectiveness of our disclosure controls and procedures was completed, and because of the material weakness in our internal controls over financial reporting described below, our disclosure controls and procedures were not effective. 

 

Notwithstanding management¡¯s assessment that our internal controls over financial reporting were ineffective as of December 31, 2014 due to the material weaknesses described below, we believe that, the financial statements included in this Annual Report on Form 10-K present fairly our financial condition, results of operations and cash flows for the fiscal years covered thereby in all material respects.

 

43
 

 

Management Report on Internal Control Over Financial Reporting

 

Our management is responsible for establishing and maintaining adequate internal control over financial reporting to provide reasonable assurance regarding the reliability of our financial reporting and the preparation of financial statements for external purposes in accordance with U.S. generally accepted accounting principles. Internal control over financial reporting includes those policies and procedures that (i) pertain to the maintenance of records that in reasonable detail accurately and fairly reflect the transactions and dispositions of the assets of the Company; (ii) provide reasonable assurance that transactions are recorded as necessary to permit preparation of financial statements in accordance with U.S. generally accepted accounting principles, and that receipts and expenditures of the Company are being made only in accordance with authorizations of management and directors of the Company; and (iii) provide reasonable assurance regarding prevention or timely detection of unauthorized acquisition, use, or disposition of the Company¡¯s assets that could have a material effect on the financial statements.

 

Any system of internal control, no matter how well designed, has inherent limitations, including the possibility that a control can be circumvented or overridden and misstatements due to error or fraud may occur and not be detected in a timely manner. Also, because of changes in conditions, internal control effectiveness may vary over time. Accordingly, even an effective system of internal control will provide only reasonable assurance with respect to financial statement preparation. In addition, the design of any system of controls is based in part on certain assumptions about the likelihood of future events, and there can be no assurance that any design will succeed in achieving its stated goals under all potential future conditions. Over time, controls may become inadequate because of changes in conditions or deterioration in the degree of compliance with policies or procedures. Therefore, any current evaluation of controls cannot and should not be projected to future periods.

 

Management assessed our internal control over financial reporting as of and for the year ended December 31, 2014. In making this assessment, management used the criteria set forth by the Committee of Sponsoring Organizations of the Treadway Commission (the 2013 COSO framework) in the report entitled "Internal Control-Integrated Framework." The 2013 COSO framework summarizes each of the components of a company¡¯s internal control system, including (i) the control environment, (ii) risk assessment, (iii) control activities, (iv) information and communication, and (v) monitoring.

 

A material weakness is a control deficiency, or combination of control deficiencies, that results in more than a remote likelihood that a material misstatement of the annual or interim financial statements will not be prevented or detected. Based on this assessment using the 2013 COSO criteria, our management concluded that our internal controls over financial reporting were not effective, as of December 31, 2014 due to the material weaknesses described below.

 

During its evaluation of the effectiveness of internal controls over financial reporting as of December 31, 2014, management, including our Chief Executive Officer and interim Chief Financial Officer, assessed the effectiveness of the design and operation of the Company¡¯s internal control over financial reporting as of December 31, 2014 and has determined that our internal control over financial reporting were not effective as December 31, 2014 due to certain material weaknesses including (i) lack of sufficient accounting personnel with appropriate understanding of U.S. GAAP and SEC reporting requirements; and (ii) lack of standard charter of accounts and written accounting manual and closing procedures to facilitate preparation of financial statements under U.S. GAAP for financial reporting processes. As a result of such material weaknesses, our disclosure controls and procedures were not effective.

 

Because the Company is a smaller reporting company, this annual report does not include an attestation report of our registered public accounting firm regarding internal controls over financial reporting. Management¡¯s report was not subject to attestation by our independent registered public accounting firm.

 

Changes in Internal Control over Financial Reporting

 

There have been no changes in our internal controls over financial reporting during the fourth quarter of fiscal year 2014 that have materially affected, or are reasonably likely to materially affect, the Company¡¯s internal controls over financial reporting.

 

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ITEM 9B.  OTHER INFORMATION

 

None.

 

PART III

 

ITEM 10.  DIRECTORS, EXECUTIVE OFFICERS AND CORPORATE GOVERNANCE

 

The following table sets forth the name, age, and position of our sole officer and director after the Closing Date.  Executive officers are elected annually by our Board of Directors.  Each executive officer holds his office until he resigns, is removed by the Board, or his successor is elected and qualified. Directors are elected annually by our stockholders at the annual meeting.  Each director holds his office until his successor is elected and qualified or his earlier resignation or removal.

   

Name   Age   Position
Xiaohong Yao   48   Chairman of the Board of Directors, President, Chief Executive Officer
Haigang Song   48   Director, Interim Chief Financial Officer, Treasurer and Secretary
Xiaole Zhan   32   Director, Marketing Manager
Joseph Levinson (1) (2)   38   Director (Chairman of the Audit Committee)
Gangxian Su (1) (2) (3)   49   Director (Chairman of the Compensation Committee)
Xingzheng Tan (2) (3)   59   Director (Chairman of the Nominating and Corporate Governance Committee)
Fei Wu (1) (3)   49   Director

 

(1) Member of the Audit Committee

(2) Member of the Compensation Committee

(3) Member of the Nominating and Corporate Governance Committee

 

Xiaohong Yao .  Mr. Yao has been our Chairman of the Board of Directors, President and Chief Executive Officer since our inception. Mr. Yao is the founder of Guangdong Xingbang and has been the Chief Executive Officer and President of Guangdong Xingbang since its inception in 2002.  Mr. Yao has been engaged in the media industry for about two decades, and is proficient in digital media management and market operations. Mr. Yao is currently the executive president of the School of Modern Industry, Guangzhou University, the president of the Academy of South China Modern Market Economics, the standing director of the China General Chamber of Commerce, the vice-chairman of the China Foundation of Consumer Protection and the vice-chairman of the Guangdong SME Financial & Listing Promotion Association. Mr. Yao is also Commissioner in the China Planning Assessment Activity and the National After-Sale Assessment Activity, the National Retailer and Supplier Fair Transaction Assessment Activity, which are affiliated with the China General Chamber of Commerce.  Mr. Yao graduated from Sun Yat-sen University with an MBA degree. Mr. Yao¡¯s extensive experience in the advertising and consulting industry, his acute vision and outstanding leadership capability, as well as his commitment to the Company make him well-qualified in the Board¡¯s opinion to serve as our Chairman of the Board.

  

Haigang Song.  Mr. Song has been the director and interim Chief Financial Officer since our inception.  He joined Guangdong Xingbang as a deputy finance controller in July 2006. From February 2005 to June 2006, Mr. Song worked in Guangdong Apples Industrial Co., Ltd as financial manager. Mr. Song graduated from Jiangxi University of Finance & Economics. Mr. Song is a Certified Senior Business Trainer in China. Mr. Song has approximately twenty years of experiences in accounting and financial management. We believe his long-term relationship with Guangdong Xingbang and insight into our business qualifies him as one of our directors.

 

Xiaole Zhan . Mr. Zhan has been our director since our inception and General Manager of Newspaper Management Center since November 2011. Mr. Zhan joined Guangdong Xingbang in June 2002 and has since been appointed general manager the Newspaper Management Center, editor in chief of the Newspaper Management Center, executive manager of the Project Client Department. Mr. Zhan obtained his bachelor degree from Hunan University of Technology in 2002, majoring in advertising communication. Mr. Zhan is a Certified Senior Business Planner in China. Mr. Zhan has accumulated substantial institutional knowledge of our business and operations. Mr. Zhan¡¯s in-depth knowledge and extensive experience in the media industry and home-furnishing industry make him well positioned for his role as one of our directors.

 

45
 

 

Joseph Levinson.  Mr. Levinson was appointed as an independent director and Chairman of our Audit Committee in June 2011. Mr. Levinson speaks, reads and writes Chinese fluently and has vast experience working with Chinese companies. Mr. Levinson was a director for China Growth Corp, a water purification system manufacturer, from March 2011 to March 2014 and formerly a director for China AgriCorp, Inc., a soybean producer in China, from April 2011 to September 2011.  Mr. Levinson was a director for Energroup Holdings Corp., a pork producer, from April 2010 to January 2011, a director for China 3C Group, an electronics company in China, from May 2007 to January 2009 and a director for Sino Clean Energy, Inc., a clean coal manufacturer, from April 2011 to May 2011.  Mr. Levinson was previously a Manager in the banking practice of the New York office of Deloitte and Touche and was involved in numerous transactions involving complex financial structures. Mr. Levinson also previously worked at KPMG in New York and Hong Kong. In the 1990s, Mr. Levinson served as an executive of Hong Kong Stock Exchange-listed China Strategic Holdings, where his major responsibilities included its subsidiary, China Tire, one of the first Mainland Chinese companies to list on the NYSE. He is also the editor of ¡°Wall Street Guanxi: How Chinese Companies Can Maximize Their Value in the U.S. Capital Markets¡±, a trade paperback published in Chinese by Beijing University Press in 2007.  Mr. Levinson graduated summa cum laude from the University at Buffalo in 1994 with a double major in accounting and finance.  Mr. Levinson¡¯s track record as a U.S. Certified Public Accountant for more than 15 years, and his long experience in China were factors viewed favorably by the Board in selecting Mr. Levinson for a directorship and Chairman of our Audit Committee.  Specifically, Mr. Levinson¡¯s experience as a manager at the ¡°Big 4¡± firms of Deloitte and Touche, his work as a U.S. Certified Public Accountant, and his academic achievements were factors in leading to this recommendation. Mr. Levinson is fluent in Mandarin and will be an asset in communicating with management and providing clarity on financial issues.

 

Gangxian Su.  Mr. Su was appointed as an independent director and Chairman of our Compensation Committee in June 2011. Mr. Su, as its founder, has been the president of StanChina, which principal business includes communication of international culture, research on media and public policy, art communication activity and training, since 1999. Mr. Su was engaged in media research at the Chinese Academy of Social Sciences during which Mr. Su was in charge of the task group for the Olympics bidding campaign and promotion and was one of initiators for the slogan ¡°New Beijing, New Olympic Sports¡±. Mr. Su graduated from Communication University of China with a master¡¯s degree. Mr. Su brings a wealth of knowledge to our Board of Directors and has proven to possess keen insight into our business.

 

Xingzheng Tan.  Mr. Tan was appointed as an independent director and Chairman of our Nominating and Corporate Governance Committee in June 2011. Mr. Tan currently serves as vice-chairman of China Association for Small & Medium Commercial Enterprises, a member of China National Wholesale & Retail Market Standardization Committee, the standing vice director of the China General Chamber of Commerce and the executive vice general-secretary of the China General Painting & Calligraphy Institute. Mr. Tan was the founder and has been board chairman of Wuzhou Creative Marketing Planning Co., Ltd, a marketing consulting company, since 1994. Since 1989, Mr. Tan has been engaged in marketing planning for national exhibitions and business events for more than150 clients including well-known Chinese businesses and organizations. Mr. Tan was elected one of the ¡°China Top Ten Planners¡± in June 2000 and one of the ¡°China Top Ten Planning People¡± in June 2002. Mr. Tan graduated from The Open University of China with an associate college degree. We believe Mr. Tan¡¯s life-long background in management education, as well as his business aptitude and strong analytical skills, qualify him for his position as one of our directors.

  

Fei Wu . Mr. Wu was appointed as an independent director in June 2011. Mr. Wu has been the Chairman of World Tourism Pictorial since October 2011. From May 2010 until present, Mr. Wu has been senior researcher in Brand Culture Research Development Centre affiliated with the China Culture Administration Society. Mr. Wu was the Chairman of Travel Integration World Group Limited from May 2010 to October 2011.  From July 2005 to May 2010, Mr. Wu was an executive editor in chief at Global Travel, a newspaper in the travel industry. Mr. Wu graduated from Fudan University with a bachelor¡¯s degree. Mr. Wu is a senior consultant of Greater China Region in World Carnival. Mr. Wu has more than 17 years of experience in the media industry. Mr. Wu¡¯s in-depth knowledge and years of experience in the operation and management of media companies make him an invaluable asset to our board and our business.

 

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Board Committees

 

On June 15, 2011, the Board created the Audit Committee, the Compensation Committee and the Nominating and Corporate Governance Committee and has adopted charters for these committees. The Board has determined that in its judgment, Mr. Joseph Levinson, Mr. Gangxian Su, Mr. Xingzheng Tan and Mr. Fei Wu are independent directors within the meaning of the NASDAQ Listing Rules and the NYSE MKT Company Guide. 

 

Audit Committee

 

The Board of Directors adopted and approved a charter for the Audit Committee on June 15, 2011. Currently, three directors comprise the Audit Committee: Mr. Levinson, Mr. Su and Mr. Wu. Mr. Levinson serves as the chairman of the Audit Committee. The members of the Audit Committee are currently ¡°independent directors¡± as that term is defined in NASDAQ Listing Rules and NYSE MKT Company Guide. Mr. Levinson qualifies as an ¡°audit committee financial expert¡± as that term is defined in applicable regulations of the SEC. Our Audit Committee is responsible for recommending our independent auditors and overseeing our audit activities and certain financial matters to protect against improper and unsound practices and to furnish adequate protection to all assets and records. Our Audit Committee pre-approves all audit and non-audit services provided by our independent auditors. These services may include audit services, audit-related services, tax services and other services. 

 

Compensation Committee

 

The Compensation Committee currently consists of Mr. Levinson, Mr. Su and Mr. Tan. Mr. Su serves as chairman of the Compensation Committee. All of the members of the Compensation Committee are currently ¡°independent directors¡± as that term is defined in NASDAQ Listing Rules and NYSE MKT Company Guide. The Compensation Committee is responsible for overseeing and, and as appropriate, making recommendations to the Board regarding the annual salaries and other compensation of our executive officers and directors, and providing assistance and recommendations with respect to the compensation policies and practices of the Company. 

 

Nominating and Corporate Governance Committee

 

The Nominating and Corporate Governance Committee currently consists of Mr. Su, Mr. Tan and Mr. Wu. Mr. Tan serves as the chairman of the committee. All members of the Nominating and Corporate Governance Committee are currently ¡°independent directors¡± as that term is defined in NASDAQ Listing Rules and NYSE MKT Company Guide. The Nominating and Corporate Governance Committee will assist the Board in: (i) identifying, screening and recommending qualified candidates to serve as directors of the Company and (ii) maintaining oversight of the Board¡¯s and the Company¡¯s governance functions and effectiveness. 

 

Section 16(a) Beneficial Ownership Reporting Compliance

 

Pursuant to Section 16(a) of the Exchange Act and the rules issued thereunder, our directors and executive officers and any persons holding more than 10% of our common stock are required to file with the SEC reports of their initial ownership of our common stock and any changes in ownership of such common stock. Copies of such reports are required to be furnished to us. Based solely upon a review of the Section 16(a) reports and representations received by us from reporting persons, and without conducting any independent investigation of our own, in fiscal year ended December 31, 2014, our officers, directors and ten percent stockholders are in compliance with Section 16(a) of the Exchange Act.

 

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ITEM 11.   EXECUTIVE COMPENSATION

 

Executive Compensation Summary

 

The following table sets forth all cash compensation paid by us for the years ended 2014 and 2013.  The table below sets forth the positions and compensations for the two most highly compensated officers and directors.  All the officers were paid in Renminbi and the amounts reported in this table have been converted from Renminbi to U.S. dollars based on an average exchange rate of RMB6.1620 to $1.00, in 2014 and RMB 6.1478 to $1 in 2013. 

 

SUMMARY COMPENSATION TABLE

 

Name and Principal Position   Fiscal Year     Salary and Allowance ($)     Bonus
($)
    Stock
Awards
($)
    Option
Awards
($)
    Non-Equity
Incentive Plan Compensation ($)
    Change in
Pension Value and
Nonqualified
Deferred
Compensation Earnings
($)
    All Other
Compensation ($)
    Total
($)
 
Xiaohong Yao Chairman, President     2013 (1)   $ 41,671       3,253       ¡ª       ¡ª       ¡ª       ¡ª       ¡ª     $ 44,924  
and CEO     2014 (2)   $ 41,318       1,623       ¡ª       ¡ª       ¡ª       ¡ª       ¡ª     $ 42,941  
                                                                         
Haigang Song CFO, Treasurer and     2013 (1)   $ 20,053       1,464       ¡ª       ¡ª       ¡ª       ¡ª       ¡ª     $ 21,517  
Secretary     2014 (2)   $ 19,896       599       ¡ª       ¡ª       ¡ª       ¡ª       ¡ª     $ 20,495  
                                                                         
Xiaole Zhan     2013 (1)   $ 22,918       1,545       ¡ª       ¡ª       ¡ª       ¡ª       ¡ª     $ 24,463  
Director     2014 (2)   $ 20,922       693       ¡ª       ¡ª       ¡ª       ¡ª       ¡ª     $ 21,615  

 

(1)           For the fiscal year ended December 31, 2013.

(2)           For the fiscal year ended December 31, 2014.

 

Option/SAR Grants in Last Fiscal Year

 

We did not grant any stock options to our executive officers or directors from inception through the date of this report.

 

Director Compensation

 

We do not currently pay any compensation to our directors other than to Mr. Joseph Levinson, who receives annual cash compensation of $36,000, payable monthly.  We have found such payments to be necessary in order to attract US based directors who are experienced with Chinese companies, are familiar with the accounting differences between the two countries and who have access to US capital markets. As of the date of this report, we have paid the cash through December, 2014.

 

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We entered into Director Agreements with each of the four independent directors on June 13, 2011. We entered into Director Agreements with each of the four independent directors on June 13, 2011. The independent directors shall be paid a cash compensation of $3,000 in arrears. The agreement has terms and conditions customary in an independent director agreement, including non-compete and confidentiality clauses.

 

Executive Employment Contracts

 

Guangdong Xingbang has entered into employment agreements with Mr. Xiaohong Yao and Mr. Haigang Song. Each of these employment agreements are based on the form labor contract as required by PRC labor contract laws.  The term of Mr. Yao¡¯s employment is from July 1, 2014 to June 30, 2017 and Mr. Yao is paid a monthly salary of RMB 20,000 (approximately $3,223) as the CEO and President. The term of Mr. Song¡¯s employment is from July 1, 2014 to June 30, 2017. Mr. Song is paid a monthly salary of RMB 9,000 (approximately $1,451) as the interim CFO.  Under these agreements and the PRC labor laws, Guangdong Xingbang is obligated to pay employee compensation equal to one month¡¯s salary for each year Guangdong Xingbang has employed such employee, up to twelve years, upon termination, except, but not limited to, where (1) the employee is held to be criminally liable; (2) the employee¡¯s actions or inactions have resulted in a material adverse effect to Guangdong Xingbang; or (3) the employee seriously violated Guangdong Xingbang¡¯s rule of conduct.

 

ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT AND RELATED STOCKHOLDERS MATTERS

 

As of December 31, 2014, there were 81,244,000 shares of common stock outstanding.  The following table sets forth certain information known to us with respect to the beneficial ownership of common stock as of that date by (i) each of our directors, (ii) each of our executive officers, and (iii) all of our directors and executive officers as a group.  Except as set forth in the table below, there is no person known to us who beneficially owns more than 5% of our common stock.

 

Name and Address of Beneficial Owner   Number of Shares 
Beneficially
Owned (1)
    Percentage of Class (2)  
Xiaohong Yao     45,000,000 (3)     55.39 %
Xiaole Zhan     8,000,000 (4)     9.85 %
Haigang Song     ¡ª       ¡ª  
Joseph Levinson     ¡ª       ¡ª  
Gangxian Su     ¡ª       ¡ª  
Xingzheng Tan     ¡ª       ¡ª  
Fei Wu     ¡ª       ¡ª  
All directors and officers as a group (7 people)     53,000,000       65.24 %

 

(1) Under Rule 13d-3, a beneficial owner of a security includes any person who, directly or indirectly, through any contract, arrangement, understanding, relationship, or otherwise has or shares: (i) voting power, which includes the power to vote, or to direct the voting of shares; and (ii) investment power, which includes the power to dispose or direct the disposition of shares. Certain shares may be deemed to be beneficially owned by more than one person (if, for example, persons share the power to vote or the power to dispose of the shares). In addition, shares are deemed to be beneficially owned by a person if the person has the right to acquire the shares (for example, upon exercise of an option) within 60 days of the date as of which the information is provided. In computing the percentage ownership of any person, the amount of shares outstanding is deemed to include the amount of shares beneficially owned by such person (and only such person) by reason of these acquisition rights.

 

(2) The percentage of class is based on 81,244,000 shares of common stock issued and outstanding as of the date of this Registration Statement.

 

(3) Includes 44,999,000 shares of our common stock owned of record by Future Media International Limited and 1,000 shares of our common stock owned of record by Mr. Yao. Mr. Yao is the sole director of Future Media International Limited and the record holder of 90% of its capital stock and may be deemed beneficial owner of such shares. Ms. Zhong, the spouse of Mr. Yao, holds 10% of the capital stock of Future Media International Limited.

 

(4) Includes 8,000,000 shares of our common stock owned of record by World Achiever Limited. Xiaole Zhan is the sole director and holder of all of the capital stock of World Achiever Limited and thus may be deemed the beneficial owner of such shares.

 

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ITEM 13.       CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS, AND DIRECTOR INDEPENDENCE

 

Rental expenses paid to stockholders and a related company

 

Guangdong Xingbang leases office premises from two stockholders (Mr. Yao and his spouse) under an operating lease at a monthly rental of $15,363 which was due to expire on December 31, 2013. Guangdong Xingbang renewed the lease with a three-year term and is obligated to pay monthly rent of approximately RMB96,000 (approximately $15,472) until December 31, 2016. For the years ended December 31, 2014 and 2013, Guangdong Xingbang paid rent to these two stockholders of $186,952 and $181,528 respectively.

 

In June 2012, Xinyu Xingbang entered into a lease agreement with Xinyu Industry for office premises whereby the monthly rental is $2,740. The lease started on July 1, 2012 and will expire on June 30, 2015. For the years ended December 31, 2014 and 2013, Xinyu Xingbang paid the rent to Xinyu Industry of $33,106 and $33,183 respectively.

 

In October 2012, Xinyu Xingbang entered into a lease agreement with Xinyu Industry for showrooms with a monthly rental of $46,570. The lease started on October 1, 2012 and shall expire on September 30, 2016. On December 31, 2013, Xinyu Xingbang and Xinyu Industry agreed to terminate the lease agreement. For the years ended December 31, 2014 and 2013, Xinyu Xingbang paid a rent to Xinyu Industry of $0 and $550,287 respectively.

  

Expenses paid to a related company

 

For the years ended December 31, 2014 and 2013, Xinyu Xingbang paid service fee for Media Integrated Advertising Communication Package to Zhongxing Decoration of $14,606 and $0 respectively.

 

For the years ended December 31, 2014 and 2013, Xinyu Xingbang paid commission to Zhongxing Decoration for service flagship stores of $12,042 and $0 respectively. Mr. Yao and his spouse own 80% and 20% respectively, of the registered capital of Zhongxing Decoration.

 

Due to stockholders

 

As of December 31, 2014 and 2013, Guangdong Xingbang owed $0 and $184,350 respectively, to Mr. Yao and his spouse for lease of office premises used by Guangdong Xingbang. The amount due is unsecured, interest free and repayable on demand.

 

As of December 31, 2014 and 2013, WFOE owed $805,854 and $825,941 respectively, to Mr. Yao. The loan is interest free and unsecured. The loan was entered into on May 31, 2012, and the loan period started on June 11, 2012 and was due on June 10, 2013. On May 31, 2013 and August 7, 2014, the loan was renewed with the same terms and a renewed due date of June 11, 2015. The proceeds of the loan were used as the capital investment in Xinyu Xingbang, which is 50% owned by WFOE and 50% owned by Guangdong Xingbang.

 

As of December 31, 2014 and 2013, Guangdong Xingbang owed $805,854 and $825,941 respectively, to Mr. Yao. The loan is interest free and unsecured. The loan was entered into on May 31, 2012, and the loan period started on June 19, 2012 and was due on June 18, 2013. On June 10, 2013 and July 30, 2014, the loan was renewed with the same terms and a renewed due date of June 18, 2015. The proceeds of the loan were used as the capital investment in Xinyu Xingbang, which is 50% owned by WFOE and 50% owned by Guangdong Xingbang.

 

Movement of amount due to stockholders for the years ended December 31, 2014 and 2013 were as follows:

 

    December 31,
2014
    December 31,
2013
 
             
Expenses accrued to stockholders   $ -     $ 181,528  
Repayments to stockholders     (181,110 )     -  
    $ (181,110 )   $ 181,528  

 

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Due to related companies

 

As of December 31, 2014 and 2013, Xinyu Xingbang owed $65,760 and $33,698 respectively to Xinyu Industry for rental expense of office used by Xinyu Xingbang. The amount due is unsecured, interest free and repayable on demand.

 

As of December 31, 2014 and 2013, Xinyu Xingbang owed $14,506 and $0 respectively to Zhongxing Decoration, for service fee paid for Media Integrated Advertising Communication Package. The amount due is unsecured, interest free and repayable on demand.

 

As of December 31, 2014 and 2013, Xinyu Xingbang owed $60 and $0 respectively to Zhongxing Decoration, for staff housing fund and social insurance paid on behalf of Xinyu Xingbang. The amount due is unsecured, interest free and repayable on demand.

 

On January 3, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a loan period started on January 5, 2013 and became due on January 4, 2014. On January 3, 2014 and January 4, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of January 4, 2016. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $161,171 and $165,189 respectively to Xinyu Industry for the relevant loan.

 

On January 10, 2013, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB5,000,000. The loan is interest free and unsecured with a loan period started on January 15, 2013 and became due on January 14, 2014. On January 10, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of January 14, 2015. The use of this loan is only for the operation of Xinyu Xingbang. RMB3,000,000 was repaid on December 3, 2014. On January 14, 2015, the loan agreement with Xinyu Industry was renewed with an amount of RMB2,000,000, the same terms and a renewed due date of January 14, 2016. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $825,942 respectively to Xinyu Industry for the relevant loan.

 

On May 30, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on June 6, 2013 and is due on June 5, 2014. On July 30, 2014, the loan was renewed with the same terms and a renewed due date of June 5, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

On July 25, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on July 31, 2013 and was due on July 30, 2014. On July 30, 2014, the loan was renewed with the same terms and a renewed due date of July 30, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

On September 5, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on September 10, 2013 and was due on September 10, 2014. On September 9, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of September 9, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

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On September 5, 2013, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on September 12, 2013 and was due on September 11, 2014. On September 11, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of September 11, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

On December 8, 2013, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on December 12, 2013 and is due on December 11, 2014. On December 12, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of December 11, 2015. The use of this loan is only for the operation of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $82,594 respectively to Xinyu Industry for the relevant loan.

 

On December 8, 2013, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB4,000,000. The loan is interest free and unsecured with a loan period started on December 12, 2013 and is due on December 11, 2014. On December 12, 2014, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of December 11, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $644,683 and $660,753 respectively to Xinyu Industry for the relevant loan.

 

On January 14, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a loan period started on January 14, 2014 and is due on January 13, 2015. On January 13, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of January 13, 2016. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $0 respectively to Xinyu Industry for the relevant loan.

 

On February 11, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a term from February 13, 2014 and is due on February 12, 2015. On February 12, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of February 12, 2016. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $80,585 and $0 respectively to Xinyu Industry for the relevant loan.

 

On February 11, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a term from February 12, 2014 and is due on February 11, 2015. On February 11, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of February 11, 2016. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $161,171 and $0 respectively to Xinyu Industry for the relevant loan.

 

On March 8, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB300,000. The loan is interest free and unsecured with a term from March 12, 2014 and is due on March 11, 2015. On March 11, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of March 11, 2016. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $48,351 and $0 respectively to Xinyu Industry for the relevant loan.

 

On March 8, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB500,000. The loan is interest free and unsecured with a term from March 12, 2014 and is due on March 11, 2015. On March 11, 2015, the loan agreement with Xinyu Industry was renewed with the same terms and a renewed due date of March 11, 2016. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $80,585 and $0 respectively to Xinyu Industry for the relevant loan.

 

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On April 10, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,500,000. The loan is interest free and unsecured with a term from April 14, 2014 and is due on April 13, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $241,756 and $0 respectively to Xinyu Industry for the relevant loan.

 

On April 10, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from April 14, 2014 and is due on April 13, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan.

 

On April 20, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB5,000,000. The loan is interest free and unsecured with a term from April 23, 2014 and is due on April 22, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $805,854 and $0 respectively to Xinyu Industry for the relevant loan.

 

On August 26, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a term from August 27, 2014 and is due on August 26, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $161,171 and $0 respectively to Xinyu Industry for the relevant loan.

 

On September 8, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,500,000. The loan is interest free and unsecured with a term from September 9, 2014 and is due on September 8, 2015. The use of this loan is only for the operation of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $402,927 and $0 respectively to Xinyu Industry for the relevant loan.

 

On September 17, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB1,000,000. The loan is interest free and unsecured with a term from September 18, 2014 and is due on September 17, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $161,171 and $0 respectively to Xinyu Industry for the relevant loan.

 

On October 14, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from October 14, 2014 and is due on October 13, 2015. The use of this loan is solely for the operations of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan.

 

On December 1, 2014, Xinyu Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from December 1, 2014 and is due on November 30, 2015. The use of this loan is solely for the operations of Xinyu Xingbang. As of December 31, 2014 and 2013, Xinyu Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan.

 

On December 11, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB300,000. The loan is interest free and unsecured with a term from December 11, 2014 and is due on December 10, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $48,351 and $0 respectively to Xinyu Industry for the relevant loan.

 

On December 12, 2014, Guangdong Xingbang entered into a loan agreement with Xinyu Industry, with an amount of RMB2,000,000. The loan is interest free and unsecured with a term from November 12, 2014 and is due on November 11, 2015. The use of this loan is solely for the operations of Guangdong Xingbang. As of December 31, 2014 and 2013, Guangdong Xingbang owed $322,341 and $0 respectively to Xinyu Industry for the relevant loan. 

 

Movement of amount due to related companies for the years ended December 31, 2014 and 2013 were as follows:

 

    December 31,
2014
    December 31,
2013
 
             
Advances from related companies   $ 3,586,498     $ 2,033,248  
Expenses accrued to stockholders     59,751       583,470  
Expenses paid on behalf of the Company     60       -  
Repayments to related companies     (498,896 )     (5,529 )
    $ 3,147,413     $ 2,611,189  

  

53
 

 

Other

 

Other than employment and the foregoing arrangements, none of the following persons has any direct or indirect material interest in any transaction to which we are a party since our incorporation or in any proposed transaction to which we are proposed to be a party: (i) any of our directors or officers; (ii) any person who beneficially owns, directly or indirectly, shares carrying more than 10% of the voting rights attached to our common stock; or (iii) any relative or spouse of any of the foregoing persons, or any relative of such spouse who has the same house as such person or who is a director or officer of any parent or subsidiary of our company.

 

ITEM 14.   PRINCIPAL ACCOUNTANT FEES AND SERVICES

 

The following table sets forth fees billed to us by our independent registered public accounting firm Baker Tilly Hong Kong Limited, CPA, during the fiscal year ended December 31, 2014 and 2013 for: (i) services rendered for the audit of our annual financial statements and the review of our quarterly financial statements; (ii) services by our independent registered public accounting firms that are reasonably related to the performance of the audit or review of our financial statements and that are not reported as audit fees; (iii) services rendered in connection with tax compliance, tax advice and tax planning; and (iv) all other fees for services rendered.

 

    2014     2013  
Audit Fees   $ 70,292     $ 69,988  
TOTAL   $ 70,292     $ 69,988  

 

Board of Directors Pre-Approval Policies and Procedures

 

Our audit committee reviewed and approved all audit services provided by Baker Tilly Hong Kong, and has determined that the firm's provision of such services to us during fiscal 2014 is compatible with and did not impair the independence of Baker Tilly Hong Kong. It is the practice of our director to consider and approve in advance all auditing services provided to us by our independent auditors. 

 

PART IV

 

ITEM 15.   EXHIBITS AND FINANCIAL STATEMENT SCHEDULES

 

(a) (1) The following documents are filed as part of this report:

 

The following financial statements of China Xingbang Industry Group Inc. and Reports of Independent Registered Public Accounting Firms are presented in the ¡°F¡± pages of this report:

 

Report of Independent Registered Public Accounting Firm   F-2  
       
Consolidated Balance Sheets as of December 31, 2014 and 2013   F-3  
       
Consolidated Statements of Operations and comprehensive loss for the Years ended December 31, 2014 and 2013   F-4  
       
Consolidated Statements of Stockholders¡¯ Deficit for the Years ended December 31, 2014 and 2013   F-5  
       
Consolidated Statements of Cash Flows for the Years ended December 31, 2014 and 2013   F-6  
       
Notes to the Consolidated Financial Statements   F-7 - F-24  

 

54
 

 

(a) (2) The following financial statement schedule is filed as part of this report: 

 

Schedules are omitted because the required information is not present or is not present in amounts sufficient to require submission of the schedule or because the information required is given in the consolidated financial statements or the notes thereto.

 

(a) (3)  Exhibits

 

Exhibit No.   Description
3.1   Articles of Incorporation of the Registrant (1)
3.2   Certificate of Amendment to the Articles of Incorporation (1)
3.3   Bylaws of the Registrant (1)
10.1   Share Exchange Agreement (1)
10.2   Consulting Services Agreement dated May 13, 2011 between Guangdong Xingbang and the WFOE (1)
10.3   Operating Agreement dated May 13, 2011 by and among Guangdong Xingbang, its stockholders and the WFOE (1)
10.4   Voting Rights Proxy Agreement dated May 13, 2011 by and among Guangdong Xingbang, its stockholders and the WFOE (1)
10.5   Equity Pledge Agreement dated May 13, 2011 by and among Guangdong Xingbang, its stockholders and the WFOE (1)
10.6   Option Agreement dated May 13, 2011 by and among Guangdong Xingbang, its stockholders and the WFOE (1)
10.7   Unofficial English Translation of Labor Contract between Guangdong Xingbang and Xiaohong Yao (1)
10.8   Unofficial English Translation of Labor Contract between Guangdong Xingbang and Haigang Song (1)
10.9   Unofficial English translation of the Exclusive Advertising Agency Agreement with Shopping Guide Press with respect to Guzhen Lighting Weekly (4)
10.10   Unofficial English translation of the Exclusive Advertising Agency Agreement with Shopping Guide Press with respect to China Ceramic Weekly (4)
10.11   Letter of Authorization from Shopping Guide Press (2)
10.12   Director Agreement dated June 13, 2011 with Joseph Levinson (2)
10.13   Director Agreement dated June 13, 2011 with Gangxian Su (2)
10.14   Director Agreement dated June 13, 2011 with Xingzheng Tan (2)
10.15   Director Agreement dated June 13, 2011 with Fei Wu (2)
10.16   Form of Subscription Agreement (5)
10.17   Unofficial English translation of the Exclusive Advertising Agency Agreement with Shopping Guide Press with respect to Industry Economy Remark (6)
10.18   Unofficial English translation of the Addendum Agreement with Shopping Guide dated March 6, 2013 (6)
14.1   Code of Ethics adopted on June 15, 2011 (2)
21.1   List of Subsidiaries. (6)
31.1*   Certification of CEO pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002
31.2*   Certification of CFO pursuant to Exchange Act Rules 13a-14(a) and 15d-14(a), as adopted pursuant to Section 302 of the Sarbanes-Oxley Act of 2002

 

55
 

 

32.1*   Certification of the CEO pursuant to 18 U.S.C. Section 1350 as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
32.2*   Certification of the CFO pursuant to 18 U.S.C. Section 1350 as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002
99.1   Audit Committee Charter adopted on June 15, 2011 (3)
99.2   Compensation Committee Charter adopted on June 15, 2011(3)
99.3   Nominating and Corporate Governance Committee Charter adopted on June 15, 2011(3)
101.INS**   XBRL Instance Document
101.SCH**   XBRL Taxonomy Extension Schema Document
101.CAL**   XBRL Taxonomy Extension Calculation Linkbase Document
101.DEF**   XBRL Taxonomy Extension Definition Linkbase Document
101.LAB**   XBRL Taxonomy Extension Label Linkbase Document
101.PRE**   XBRL Extension Presentation Linkbase Document

 

(1) Incorporated by reference to the Company¡¯s Registration Statement of Form 10 (File Number 000-54429) filed on June 6, 2011.
(2) Incorporated by reference to Amendment No. 1 to the Company¡¯s Registration Statement of Form 10 filed on July 19, 2011.
(3) Incorporated by reference to Post-Effective Amendment No. 1 to the Company¡¯s Registration Statement of Form 10 filed on August 9, 2011.
(4) Incorporated by reference to Amendment No. 1 to the Company¡¯s Registration Statement of Form 10 filed on July 19, 2011. Certain provisions have been omitted pursuant to a confidential treatment request. Omitted information has been filed separately with the Securities and Exchange Commission.
(5) Incorporated by reference to the Registration Statement on Form S-1 filed on November 18, 2011.
(6) Incorporated by reference to Exhibit 10.17, 10.18 and 21.1 to the Company¡¯s Annual Report on Form 10-K filed on March 31, 2014.
* Filed herein

     

56
 

 

SIGNATURES

 

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  China Xingbang Industry Group Inc.
     
Date: March 27, 2015 By: /s/ Xiaohong Yao
    Xiaohong Yao, Chairman, President and CEO
    (principal executive officer)
     
  By: /s/ Haigang Song                             
    Haigang Song, Chief Financial Officer
    (principal financial officer)

 

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the Registrant and in the capacities and on the dates indicated.

 

March 27, 2015   /s/ Xiaohong Yao
    Xiaohong Yao, Chairman of the Board of Directors, President and CEO (principal executive officer)
     
March 27, 2015   /s/ Haigang Song
    Haigang Song, Chief Financial Officer
    (principal financial and accounting officer)
     
March 27, 2015   /s/ Xiaole Zhan
    Xiaole Zhan, Director
     
March 27, 2015   /s/ Joseph Levinson
    Joseph Levinson, Director
     
March 27, 2015   /s/ Gangxian Su
    Gangxian Su, Director
     
March 27, 2015   /s/ Xingzheng Tan
    Xingzheng Tan, Director
     
March 27, 2015   /s/ Fei Wu
    Fei Wu, Director

 

57
 

 

CHINA XINGBANG INDUSTRY GROUP INC.

CONSOLIDATED FINANCIAL STATEMENTS AS OF DECEMBER 31, 2014 AND 2013

 

CONTENTS

 

Report of Independent Registered Public Accounting Firm   F-2  
       
Consolidated Balance Sheets as of December 31, 2014 and 2013   F-3  
       
Consolidated Statements of Operations and Comprehensive Loss for the Years ended December 31, 2014 and 2013   F-4  
       
Consolidated Statements of Stockholders¡¯ Deficit for the Years ended December 31, 2014 and 2013   F-5  
       
Consolidated Statements of Cash Flows for the Years ended December 31, 2014 and 2013   F-6  
       
Notes to the Consolidated Financial Statements   F-7 to F-24  

 

F- 1
 

 

 

 

REPORT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

 

To the Board of Directors and Stockholders of:

China Xingbang Industry Group Inc.

 

We have audited the accompanying consolidated balance sheets of China Xingbang Industry Group Inc. and subsidiaries and variable interest entities, as of December 31, 2014 and 2013 and the related statements of operations and comprehensive loss, stockholders' deficit and cash flows for the years ended December 31, 2014 and 2013. These consolidated financial statements are the responsibility of the Company's management. Our responsibility is to express an opinion on these consolidated financial statements based on our audits.

 

We conducted our audits in accordance with the standards of the Public Company Accounting Oversight Board (United States). Those standards require that we plan and perform the audit to obtain reasonable assurance about whether the financial statements are free of material misstatement. The Company is not required to have, nor were we engaged to perform, an audit of its internal control over financial reporting. Our audits included consideration of internal control over financial reporting as a basis for designing audit procedures that are appropriate in the circumstances, but not for the purpose of expressing an opinion on the effectiveness of the Company¡¯s internal control over financial reporting. Accordingly, we express no such opinion. An audit also includes examining, on a test basis, evidence supporting the amounts and disclosures in the financial statements, assessing the accounting principles used and significant estimates made by management, as well as evaluating the overall financial statement presentation. We believe that our audits provide a reasonable basis for our opinion.

 

In our opinion, the consolidated financial statements referred to above present fairly, in all material respects, the financial position of China Xingbang Industry Group Inc. and subsidiaries and variable interest entities, as of December 31, 2014 and 2013, the results of its operations and its cash flows for the years ended December 31, 2014 and 2013 in conformity with accounting principles generally accepted in the United States of America.

 

The accompanying consolidated financial statements have been prepared assuming that the Company will continue as a going concern. As discussed in Note 3 to the consolidated financial statements, the Company¡¯s operations resulted in a net loss of $3,474,219 and used cash in operations of $2,485,774 for the year ended December 31, 2014.  As of December 31, 2014, the Company had an unappropriated accumulated deficit of $8,500,442 and a working capital deficiency of $7,982,920. These factors raise substantial doubt about its ability to continue as a going concern. Management¡¯s plans concerning this matter are also described in Note 3. The accompanying consolidated financial statements do not include any adjustments that might result from the outcome of this uncertainty. 

 

/s/ BAKER TILLY HONG KONG LIMITED

Certified Public Accountants

 

Hong Kong

 

March 27, 2015

 

F- 2
 

 

CHINA XINGBANG INDUSTRY GROUP INC.

CONSOLIDATED BALANCE SHEETS

 

    As of December 31,  
    2014     2013  
             
ASSETS
CURRENT ASSETS            
Cash and cash equivalents   $ 198,744     $ 284,001  
Accounts receivable, net     16,117       -  
Prepaid expenses and other current assets     262,668       30,790  
 Total Current Assets     477,529       314,791  
                 
PROPERTY AND EQUIPMENT, NET     703,951       326,740  
TOTAL ASSETS   $ 1,181,480     $ 641,531  
                 
LIABILITIES AND STOCKHOLDERS' DEFICIT
                 
CURRENT LIABILITIES                
Deferred revenue   $ 53,161     $ 54,486  
Other payables and accrued expenses     1,622,263       574,870  
Due to stockholders     1,611,708       1,836,232  
Due to related companies     5,173,317       2,098,552  
Total Current Liabilities     8,460,449       4,564,140  
                 
COMMITMENTS AND CONTINGENCIES     -       -  
                 
STOCKHOLDERS' DEFICIT                
Preferred stock ($0.001 par value, 60,000,000 shares                
authorized, no shares issued as of December 31,                
2014 and 2013)     -       -  
Common stock ($0.001 par value, 300,000,000 shares                
authorized and 81,244,000 shares issued and                
outstanding as of December 31, 2014                
and 2013 respectively)     81,244       81,244  
Additional paid-in capital     959,330       959,330  
Unappropriated accumulated deficit     (8,500,442 )     (5,026,223 )
Appropriated retained earnings     72,493       72,493  
Accumulated other comprehensive income (loss)     108,406       (9,453 )
Total Stockholders' Deficit     (7,278,969 )     (3,922,609 )
                 
TOTAL LIABILITIES AND STOCKHOLDERS' DEFICIT   $ 1,181,480     $ 641,531  

 

See notes to financial statements.

 

F- 3
 

 

CHINA XINGBANG INDUSTRY GROUP INC.

CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE LOSS

 

    Years ended December 31  
    2014     2013  
             
REVENUE            
Advertising   $ -     $ 10,093  
Consulting service     -       9,760  
E-commerce     37,518       -  
Total revenue     37,518       19,853  
                 
COST OF REVENUE                
Advertising     -       64,319  
Consulting service     -       79,058  
E-commerce     1,278,142       404,784  
Total cost of revenue     1,278,142       548,161  
                 
GROSS LOSS     (1,240,624 )     (528,308 )
                 
OPERATING EXPENSES                
Selling expenses     1,256,725       499,986  
General and administrative expenses     903,093       1,447,095  
Impairment of website development cost     -       505,624  
Depreciation - property and equipment     111,003       116,387  
Total operating expenses, net     2,270,821       2,569,092  
                 
NET LOSS FROM OPERATIONS     (3,511,445 )     (3,097,400 )
                 
OTHER INCOME (EXPENSES)                
Interest income     1,609       1,205  
Other income     37,865       55,098  
Other expenses     (2,866 )     (7,747 )
Gain (loss) on disposal of property and equipment, net     618       (146,415 )
Total other income (expenses), net     37,226       (97,859 )
                 
NET LOSS BEFORE TAXES     (3,474,219 )     (3,195,259 )
                 
Income tax expense     -       -  
                 
NET LOSS     (3,474,219 )     (3,195,259 )
                 
OTHER COMPREHENSIVE GAIN (LOSS)                
Foreign currency translation gain (loss)     117,859       (69,621 )
                 
COMPREHENSIVE LOSS   $ (3,356,360 )   $ (3,264,880 )
                 
Net loss per share                
- basic and diluted   $ (0.04 )   $ (0.04 )
                 
Weighted average number of shares outstanding during the year                
- basic and diluted     81,244,000       81,244,000  

 

See notes to financial statements.

 

F- 4
 

 

CHINA XINGBANG INDUSTRY GROUP INC.

STATEMENTS OF STOCKHOLDERS¡¯ DEFICIT

 

                                  Accumulated        
    Common stock     Additional     Unappropriated     Appropriated     other        
    Number of           paid-in     accumulated     retained     comprehensive        
    shares     Amount     capital     deficit     earnings     gain (loss)     Total  
                                           
Balance at December 31, 2012 (consolidated)     81,244,000     $ 81,244     $ 959,330     $ (1,830,964 )   $ 72,493     $ 60,168     $ (657,729 )
Net loss for the year     -       -       -       (3,195,259 )     -       -       (3,195,259 )
Foreign currency translation loss     -       -       -       -       -       (69,621 )     (69,621 )
Balance at December 31, 2013 (consolidated)     81,244,000     $ 81,244     $ 959,330     $ (5,026,223 )   $ 72,493     $ (9,453 )   $ (3,922,609 )
Net loss for the year     -       -       -       (3,474,219 )     -       -       (3,474,219 )
Foreign currency translation gain     -       -       -       -       -       117,859       117,859  
Balance at December 31, 2014 (consolidated)     81,244,000     $ 81,244     $ 959,330     $ (8,500,442 )   $ 72,493     $ 108,406     $ (7,278,969 )

 

See notes to financial statements.

 

F- 5
 

 

CHINA XINGBANG INDUSTRY GROUP INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS

 

    Years ended December 31,  
    2014     2013  
             
CASH FLOWS FROM OPERATING ACTIVITIES            
Net loss   $ (3,474,219 )   $ (3,195,259 )
Adjusted to reconcile net loss to cash used in operating activities:                
Depreciation - property and equipment     111,003       116,387  
Amortization - website development cost     -       114,961  
Impairment of website development cost     -       505,624  
(Gain) loss on disposal of property and equipment, net     (618 )     146,415  
Changes in operating assets and liabilities                
(Increase) decrease in:                
Accounts receivable     (16,228 )     -  
Prepaid expenses and other current assets     (234,235 )     68,555  
Increase (decrease) in:                
Accounts payable     -       (2,212 )
Deferred revenue     -       (19,852 )
Other payables and accrued expenses     1,068,712       (74,462 )
Income tax payable     -       (67,863 )
Related companies payables     59,811       583,470  
Stockholders payables     -       181,528  
Net cash used in operating activities     (2,485,774 )     (1,642,708 )
                 
CASH FLOWS FROM INVESTING ACTIVITIES                
Purchase of property and equipment     (501,705 )     (141,401 )
Payments for website development cost     -       (168,685 )
Proceeds from disposals of property and equipment     3,499       5,328  
Net cash used in investing activities     (498,206 )     (304,758 )
                 
CASH FLOWS FROM FINANCING ACTIVITIES                
Advances from related companies     3,586,498       2,033,248  
Repayments to stockholders     (181,110 )     -  
Repayments to related companies     (498,896 )     (5,529 )
Net cash provided by financing activities     2,906,492       2,027,719  
                 
EFFECT OF EXCHANGE RATES ON CASH     (7,769 )     6,218  
                 
NET (DECREASE) INCREASE  IN CASH AND CASH EQUIVALENTS     (85,257 )     86,471  
                 
CASH AND CASH EQUIVALENTS AT BEGINNING OF YEAR     284,001       197,530  
                 
CASH AND CASH EQUIVALENTS AT END OF YEAR   $ 198,744     $ 284,001  
                 
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION                
                 
Cash paid for interest expenses   $ -     $ -  
Cash paid for income tax   $ -     $ 17,638  

 

Supplementary disclosure:

 

The leasehold improvement for the showrooms of $833,673 was wholly relinquished by Xinyu Xingbang in order to offset the amount due to Xinyu Xingbang Industry Co., Ltd. (¡°Xinyu Industry¡±) of $682,618 arose from the rental of showrooms, resulting in a loss on disposal with $151,055 in 2013.

 

See notes to financial statements.

 

F- 6
 

 

CHINA XINGBANG INDUSTRY GROUP INC.

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

 

1.           SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES AND ORGANIZATION

 

(A) Organization

 

China Xingbang Industry Group Inc. (¡°Xingbang NV¡± or the ¡°Company¡±) was incorporated in Nevada on April 12, 2011 as a holding company.

 

Xing Bang Industry Group Limited (¡°Xingbang BVI¡±) was incorporated in the British Virgin Islands (¡°BVI¡±) on March 24, 2011 as a holding company and is wholly owned by Xingbang NV.

 

China Group Purchase Alliance Limited (¡°Xingbang HK¡±) was incorporated in Hong Kong on August 5, 2008 as a holding company and is wholly owned by Xingbang BVI. Xingbang HK established Guangzhou Xingbang Information Consulting Co., Ltd., a wholly foreign owned enterprise (the ¡°WFOE¡±), on May 12, 2011 in the People¡¯s Republic of China (¡°PRC¡±) to provide consulting, investment and technical services to Guangdong Xingbang Industry Information & Media Co., Ltd. (¡°Guangdong Xingbang¡±).

 

Guangdong Xingbang was incorporated in the PRC on January 17, 2005 as a limited liability company. Guangdong Xingbang is a print media operator serving the home furnishing industry in the PRC. Guangdong Xingbang also provides marketing consulting services to clients in the home furnishing industry and local government in the PRC. Starting from August 2011, Guangdong Xingbang began to provide e-commerce services, namely B2B2C (Business-to-Business-to-Consumer), to manufacturers and distributors, and brick-and-mortar stores located in different parts of the PRC through an e-commerce platform, referred to as ju51 Mall, developed by Guangdong Xingbang.

 

Xinyu Xingbang Information Industry Co., Ltd (¡°Xinyu Xingbang¡±) was incorporated in the PRC on June 11, 2012 for the purpose of continuing the business of Guangdong Xingbang as Guangdong Xingbang winds down its operations. Pursuant to the Articles of Associations of Xinyu Xingbang, Guangdong Xingbang and the WFOE each invested $787,030 (RMB 5,000,000) in Xinyu Xingbang and each owns 50% of the equity interest of Xinyu Xingbang. Under the Xinyu Xingbang Articles of Association, the WFOE is entitled to appoint the sole director and all members of the management team of Xinyu Xingbang and the WFOE is entitled to receive 99.99% of Xinyu Xingbang¡¯s net profit. Based on the relevant PRC regulations, an Internet Content Provider license, or ICP license, issued by the Chinese Ministry of Industry and Information Technology, is required for Xinyu Xingbang to conduct business as currently contemplated.  In order to be granted the ICP license, foreign investor¡¯s ownership of Xinyu Xingbang cannot exceed 50%. Xinyu Xingbang obtained its ICP license in February 2013. Guangdong Xingbang which does not have any revenue generating operations will continue its corporate existence to hold the equity interest in Xinyu Xingbang.

 

Pursuant to (i) a series of contractual arrangements between the WFOE, Guangdong Xingbang and all the stockholders of Guangdong Xingbang (ii) the share exchange agreement between Xingbang NV, Xingbang BVI and all the stockholders of Xingbang BVI, and (iii) the WFOE¡¯s 50% equity ownership of Xinyu Xingbang, the results of all these entities are consolidated together. Since they are under common control, the contractual arrangements and share exchange were accounted for as a reorganization of entities under common control (See Note 2(A)).

 

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(B) Principles of consolidation

 

The accompanying consolidated group financial statements of China Xingbang Industry Group Inc., its subsidiaries and variable interest entities (¡°VIEs¡±) (collectively the ¡°Group¡±) have been prepared in accordance with generally accepted accounting principles in the United States of America (¡°GAAP¡±) and pursuant to the rules and regulations of the U.S. Securities and Exchange Commission (¡°SEC¡±).

 

All significant inter-company accounts and transactions have been eliminated in consolidation.

 

(C) Use of estimates

 

The preparation of the financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amount of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.

 

(D) Cash and cash equivalents

 

For purpose of the statements of cash flows, cash and cash equivalents include cash on hand and demand deposits with banks with a maturity of less than three months.

 

(E) Variable interest entity

 

In accordance with Accounting Standards Codification, or ASC 810, the Company analyzes its variable interests including its equity investments. The Company determines its interests in potential VIEs and then assesses whether the Company is the primary beneficiary of each VIE. If the Company determines it is the primary beneficiary of a VIE, the Company consolidates its assets, liabilities, results of operations and cash flows (see note 2A). If the Company is not the primary beneficiary, the Company accounts for such interests using other applicable GAAP.

 

(F) Property and equipment

 

Property and equipment are stated at cost, less accumulated depreciation. Expenditures for additions, major renewals and betterments are capitalized and expenditures for maintenance and repairs are charged to expense as incurred.

 

Depreciation is provided on a straight-line basis, less estimated residual value over the assets¡¯ estimated useful lives.  The estimated useful lives are as follows:

 

Leasehold improvements 10 years (or the lease term, if shorter)
Motor vehicles   5 years
Office equipment  5 years

 

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(G) Long-lived assets

 

According to paragraph 360-10-35-17 of the ASC, all long-lived assets, including property and equipment, are reviewed for impairment whenever events or changes in business circumstances indicate that the carrying amount of the assets may not be fully recoverable. If impairment is indicated, we reduce the carrying value of the asset to fair value. Fair value would be determined by the use of appraisals, discounted cash flow analyses or comparable fair values of similar assets.